1) customer psychological empowerment
顾客心理受权
1.
The study investigates the relationship between service quality,customer satisfaction and customer psychological empowerment.
通过在广州市的三所大学进行了一次实证研究,探讨了顾客心理受权的组成成分及其与服务质量和顾客满意感之间的关系。
3) customer-centered management
顾客中心的管理
1.
The tendency from enterprise-centered management to customer-centered management was pointed out through reviewing the development of management disciplines, and the characteristics of enterprise-centered management were compared with those of customer-centered management.
通过简要回顾管理学科的发展历史 ,论述从“企业中心的管理”向“顾客中心的管理”发展的必然性 ,将“顾客中心的管理”与“企业中心的管理”的特点进行了比较 ,提出“全面顾客参与”是实行“顾客中心的管理”的前提 ,并对“全面顾客参与”的概念进行了阐
4) customer intention share
顾客心理份额
1.
First this paper reviews the existing literatures, and then improves the Choice Based Method based on the Attitude Consistency Model by attaching Emotion Variance, After that the concept of Customer Intention Share is put forward, finally the authors point out the signification and limitation of CPBT by an example.
本文在文献回顾的基础上,引入情感变量对ChoiceBased方法进行改进,给出了测量顾客购买行为倾向的方法,进而提出顾客心理份额的概念。
5) customer psychology
顾客消费心理
1.
Marketing mix theory, market positioning theory and customer psychology research are all hot topics in academic and industrial field at present.
营销组合理论、市场定位理论和顾客消费心理研究都是目前理论界和产业界研究的热点问题，它们各自的研究都取得了相当的进展。
补充资料：受权
1.接受国家或上级委托的权力(做某事)。
说明：补充资料仅用于学习参考，请勿用于其它任何用途。
参考词条