The urban brand management idea\'s difference can decide the urban brand the final strength,thus the promotion of urban brand management idea is necessary for inland city brand to move toward success and maturity.

Marketing strategy of brand operation of sports product enterprises in China;

Study on Brand Operation & Evaluation of Modern Enterprise;

Developing brand management and pursuing excellence performance;

The effect of the doctor on the brand management in the hospital;

Ponder on brand management of Chinese hotels;

It analyses the problems existing in brand concept and management through advertisement, price competitions and other phenomenon, which appear these years in domestic market.

Strengthehing the management idea to enhance project management level;

Using Management Idea to Grasp the Construction of Administration;

The key of periodical s brandization is market localization,the core is individuality,and the engine is management idea.

This thesis discusses in four aspects; management conception, management strategy, technical labor force resourse and customer satisfaction, to reveal the roles which entrepreneurs, professional mangers, white-collars and consumers play in motivating the enterprises development.

In this situation, C Telecom should change its management conceptions and adapt to the changing of telecom market.