With the development of technology and popularity of mass media,more and more countries in the world regard media language as the third language following oral language and written lan- guage,and consider the ability to browse and publish materials through media as the fifth basic skill next to reading,writing,listening and speaking.

In order to supplement the teaching of the course, the present paper, based on some theories in journalism and communication, discusses students media literacy in recognition and appreciation of "media language", especiall.

The article points out that it is significant to accumulate the design elements in real life on the analysis and introduction of various language media and their meaning.

The author is inspired that the media is the most effective and active way to preserve dialect,which means the key point of dialectal preservation is to preserve the dialectal media.

Consequently,the language educators and media researchers should emphasize the protection of native language to deal with the globalization of mass media language in an effective way.