Today, western transnational companies may benefit from traveling traverse s oversea pioneering spirit, the characteristics of "scholar-traders", the spirit of faith in fame and pragmatism and their extraordinary social affinity.

Based on the literature materials and field investigation, the paper analyzes the primitive religion, Benzhu worship, Taoism and Buddhism, which the women of Bai nationality believe in, and points out that the religious tenets, ritual and tattoos reflect the sexual distinction and discrimination.

Benzhu worship, an essential part of Bai culture, enjoys a long history and is still very popular with the Bais because it has its important religious, social and cultural functions in their life.