1) language appeal strategy
语言诉求策略
1.
Except for the intensive and meticulous work on non-linguistic means such as illustration, color, space, layout and arrangement as well, commercial advertisements mainly resort to the language appeal strategy to execute the purpose of pushing sales.
商业广告除了在插图、色彩、空间、版面等非语言表达手段上精雕细刻外,还借助语言诉求策略来达到促销目的。
2) language choice
语言诉求
3) policy language
策略语言
1.
XACML is a policy language representing access control policies.
XACML是描述访问控制的策略语言,论文首先分析了XACML的优点,并对XACML的基本概念做了介绍,然后在扩展XACML的策略基础上,提出了大型网中基于XACML的区分服务策略网络管理方案,以实现不同网络用户对网络资源访问的QoS的动态管理控制。
2.
To meet the policy-based network management requirements on policy language,a language continuum,based on TMF s(teleManagement forum s) policy continuum,was proposed.
为满足基于策略网络管理对策略语言的要求,在TMF(teleManagement forum’s)策略连续体基础上,提出了语言连续体。
4) Language Strategies
语言策略
1.
Returning Language Itself and Reconstructing Home of Being:Language Strategies in Maxine Hong Kingston s The Woman Warrior;
回归话语本身,重建语言家园——汤亭亭《女勇士》中的语言策略
2.
This paper aims to deal with the language strategies such as appropriateness, politeness, accurateness, vagueness, euphemism, understatement, compromise, cooperativeness, rhetoricality of diplomatic language.
本文旨在探讨外交辞令的得体性、礼貌性、准确性、模糊性、委婉性、含蓄性、折衷性、合作性、修辞性语言策略。
5) linguistic strategy
语言策略
1.
Some writers adopt the linguistic strategy of "going back to the origin of language".
语言因哲学、科学等外部因素及自身衍化结果 ,已从工具论进化到文学的本体论 ,一些作家采取“回到语言根源去”的语言策略 ,在先锋小说、新历史小说、网络小说等作品当中 ,由于语言的言说方式而呈现一种走向边缘的趋
6) language strategy
语言策略
1.
Coordinated and reiterative usage of nouns is a new type of language strategy established by landscape poetry school in the high Tang Dynasty.
这种独创的语言策略和语言范式,强化了名词的独立状态和汉语言的画质效果,适应了盛唐山水诗人"物象原样兴现"的艺术追求,与时代的自然通脱、简约丰韵的美学理想密切相关。
2.
One of the effective language strategy to enhance the advertising language originality and creative level is to design the advertising language with pragmatic presupposition.
利用语用预设进行广告语设计是提高广告语创意和创作水平的有效语言策略之一。
补充资料:广告观念诉求
广告观念诉求
advertising appeal to idea
广告观念诉求(advertising appeal toidea)广告诉求方法之一。其特点是不直接宣传某种产品或劳务,而是鼓励和树立一种新的消费观念,或改变某种消费习惯。其最终目的还是为了推销某种产品或劳务,通过新观念的形成而利于企业经营。 (傅汉章撰马谋超审)
说明:补充资料仅用于学习参考,请勿用于其它任何用途。
参考词条