1) attractiveness of alternatives
替代品的吸引力
1.
The paper analyzes the factors and mechanism influencing consumer repurchase intention,and finds the model involving customer satisfaction,customer brand preference,customer varied seeking intention,attractiveness of alternatives and customer perceived switching barriers,etc.
顾客满意、顾客的品牌偏好、顾客的多样化追求倾向、替代品的吸引力和顾客感知的转换壁垒是影响顾客重购的主要因素。
2) alternatives attractiveness
替代者吸引力
1.
Different effects of switching costs on customer loyalty were identified by the satisfaction and alternatives attractiveness,when the moderating variables,the satisfaction and alternatives attractiveness were divided into two levels: low and high.
通过将顾客满意和替代者吸引力看作是调节转换成本与忠诚之间关系的变量,考察了当满意度和替代者吸引力都不同时,转换成本对忠诚的直接影响效果会发生哪些变化的问题。
3) replacer attract
替代吸引
4) product attractiveness
产品吸引力
1.
According the particularity of the product of credit cards, the author further established a product attractiveness - customer perceived value appraising system of credit cards.
本研究是基于顾客感知价值角度来研究产品吸引力问题的。
5) the substitute measures of extradition
引渡的替代措施
补充资料：替代
替代
substitution
替代(substituti。n)一种防御机制，借此不能达到的或不能接受的目标或事物、情绪被较易达到的或较能为自己接受的东西所代替。例如，一个男青年意识到自己的意中人并不爱自己，便找一位面貌相似的女青年代之，借以减少精神上的痛苦和紧张。自然，这一过程是潜意识的，这位男青年并未意识到他这样做的目的。另一方面，对于自己在意识中不能接受的东西也可通过潜意识的替换机制加以表现。例如，杀人报复的情绪是不可接受的，一个人可能用骂人、挖苦或讽刺的方式来代替。 (梁宝勇撰牟丈博审)
说明：补充资料仅用于学习参考，请勿用于其它任何用途。
参考词条