OBJECTIVE:To discuss the pathways to enhance core competitiveness by the implementation of the Good Supply Practice(GSP)management in Medicine Chain Drug Stores.

Marketing strategies of China s chain drugstores;

Based on the relevant data from Top-100 Chain Drugstores released by "China Drugstore" in 2008 and the relevant background materials,this paper makes an empirical analysis on the current development of China\'s chain drugstores with an aim to assess the market trend of the drug production and distribution industry.

An Empirical Research on Chongqing Consumer s Attitude towards to Chain Drugstores Diversification Operation;

RESULTS&CONCLUSIONS:Chain drugstore should adhere to a long-term development,sparing no efforts to seek a road of development characteristic of their own and try to diversify its management forms,range of comˉmodities,services and brands,and standardize its administrati.

OBJECTIVE:To provide the ideas about how the chain drugstores to reply to drug price war.

Satisfying customers has become the key of attracting and retaining customers and accordingly gain competitive advantages for medicine retailing chains.

Since the first enterprise was established in middle 90th of last century, drugstore chain business now has developed into a high level marketilization field in less than one decade.