In History and Class Consciousness,Lukacs made a detailed description on the materialization phenomenon in capitalism economic life,revealed that materialization was a kind of materialization concepts and theories with the nature of universality,necessity and awareness.

According to the following characteristics: changes of consumer s shopping ideas, the main body of consumers becoming younger and rapid developing of tourist consuming in cities, the designer should work out shopping spatial designs which attract and impress consumers in the function, form, material, light and character of the department store.

It has become one of the key cultural concepts to understand Russian.

Chinese figures of speech are intrinsically a manifestation of the traditional mode of thinking and cultural concepts.

As shown from the history of world linguistics, the social status of language is changing with the development of culture, in which a key factor remains the cultural concept that originates from the interactive influence by culture and man s cognition.

In the arts exchange of the East and West, as long as the national cultural conception and artistic quality are blended and innovations are going on, bookplates will surely have a bright future and be full of vitality.

It is the revolutionary idea of latter modernism and the multiply logic of designing approaches that have great influence on spiritual atmosphere as modern artistic designing, the trend of tasting beauty and cultural conception.

The system of value conception going along with the western development is composed of economic conception and cultural conception.