The Cause of Shortfall in Product Differential Management of Tourism Enterprises and Its Countermeasures;

Experience Marketing :a new strategy for development of tourism enterprises;

Research on Tourism Enterprises Corporate Social Responsibility Index System of Evaluation;

The ability of planning-a new perspective of the core competencies of tourism enterprises;

Analysis on grouplization of tourism enterprise in China;

Research on the Intangible Asset Management of the Tourism Enterprise;

On Human-based Management in Tourist Enterprise;

Analysis of Economic Benefits Assessment in Tourist Enterprises;

The influence of China s joining WTO on the Chinese tourist enterprises and their marketing strategies;