1) key/house accounts
关键/机构客户
2) key customer
关键客户
1.
The paper considers that how to define the key customers and how to monitor their behaviors are important measures to manage them effectively, and that adding up idea output factors in the course of transportation service is an effective way to increase market influence for the railway freight enterprises.
关键客户是企业持续发展的有效市场中坚力量。
2.
Decision-making methods like evaluating customers, clustering customers and deciding key customers are able to help logistics firms to constitute customer strategies and draw long-term plans, which eventually improves the strength of the firm in essence.
通过对企业客户进行评价和决策,细分客户群,发掘关键客户,为企业制定服务策略、目标规划提供有力的参考依据,进而从根本上增强企业的竞争力。
4) key customer value
关键客户价值
1.
Research on the Polices of the Logistics Cost Based on the Key Customer Value;
基于关键客户价值的物流成本控制策略的研究
2.
This Paper,based on the definitions of correlative concepts,customer satis faction,and perceived effect and so on,deduce the function of customer satisfact ion,customer perceived effect and key customer value firstly,and then discusses the waves among customer satisfaction,perceived effect,logistics service level a nd the logistics cost.
本文从客户满意、感知效果等概念的定义入手,首先推导出客户满意、顾客感知效果和关键客户价值三者之间的函数表达式,然后运用“顾客感知服务质量”理论和“效益背反”定律探讨客户满意、感知效果、物流服务水平和物流成本四者之间的变动关系。
3.
At last, the mend measure of customer value, based on the key customer value, is discussed.
本文首先分析了物流环境下客户价值的变化新趋势,然后结合顾客感知服务质量理论,提出了物流环境下的“广义客户价值工程”的新概念及其函数表达式,并分别对功能、成本以及客户价值等相关要素加以界定,最后以此为基础探讨了基于关键客户价值的客户价值的改进措施。
5) key customer knowledge source
关键客户知识源
1.
Based on the interactive perspective of customers and enterprises,this paper analyzes the key dimensions of customer knowledge,and proposes the framework to identify the key customer knowledge source based on three aspects of customer knowledge value,the customer’s apiration to share knowledge and the enterprise’s capability to absorb customer knowledge.
基于企业和客户的交互视角,本文分析了客户知识的内涵和关键维度,提出从客户知识价值、客户的知识交流意愿和企业的客户知识吸收能力三个维度识别关键客户知识源:客户知识价值反映了客户的知识所能给企业带来的价值;客户的知识交流意愿反映了客户与企业沟通、交流信息和知识的愿望的强弱;企业的客户知识吸收能力就是企业获取、消化、转化和开发客户知识,并把客户知识运用于企业决策的能力。
补充资料:关键
①门闩或功能类似门闩的东西。②比喻事物最关紧要的部分;对情况起决定作用的因素:摸清情况是解决问题的~丨办好学校~在于提高教学质量。③最关紧要的:~问题丨~时刻。
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参考词条