1) orientation of consuming requirement
消费品购买投向
2) CONSUMER PURCHASE INTENTION
消费者购买意向
1.
Empirical Study on the Relationship between Corporate Social Responsibility and Consumer Purchase Intention in China
中国背景下CSR与消费者购买意向关系的实证研究
2.
Through a questionnaire survey,the author studies the influence of corporate social responsibility on consumer purchase intention in fast-moving consumer goods industry from both absolute level and relative level.
通过问卷调查,从绝对水平和相对水平2方面研究企业社会责任对快速消费品行业消费者购买意向的影响。
3) consumable purchasing power ratio of currency
消费品购买力货币比价
1.
Comparison of the living standards of residents should use the consumable purchasing power ratio of currency and the added-value of consumer purchasing power.
比较生产力水平应使用国内购买力货币比价和国内购买力增加值,比较实际国民收入应使用国内外购买力货币比价和国内外购买力增加值,比较居民生活水平应使用消费品购买力货币比价和消费品购买力增加值,比较具体经济指标不能混淆名义外汇价值与实物总量和结构的差异。
5) orientation of purchasing power
购买力投向
6) consumer's purchase intention
消费者购买意愿
1.
However,whether any type of cause a firm donates to can equally influence consumer′s purchase intention or not? Base on this problem,this research develops a scale for measuring the cause′s attributes influencing consumer′s purchase intention,and collects 178 and 376 valid respondents through questionnaire survey in two universities in Wuhan resp.
基于企业捐向任何类型的公益事项是否都会同等地影响消费者的购买意愿这一问题,开发了一套测量影响消费者购买意愿的公益事项属性的量表,通过在武汉两所高校的随机调查,分别回收了178份和376份有效问卷,运用探索性因子分析和验证性因子分析萃取和验证了影响消费者购买意愿的公益事项的关键属性,并运用结构方程模型检验了公益事项的这些属性与消费者购买意愿间的关系。
补充资料：消费品
见消费资料。
说明：补充资料仅用于学习参考，请勿用于其它任何用途。
参考词条