Based on the functional translation theories by Vermeer,this thesis probes into the applications of skopos theory in the translation of Chinese media neologisms,maintaining that attention should be paid to the features of journalistic English,and that translators should make the translation more readable and readily understandable besides accurate rendition of meaning.

On Public Credibility of News Media and Its Construction;

Historical choice and practice of news media major in the senior vocational colleges: the illustration of the news education at Xi’an Eurasia University;

Looks at Our Country News Media Dissemination of Entertainment from TV Competition Program;

On Heteronomy and Self-discipline of Guangdong Media Profession Morality in Market Economy;

On the Media s Social Solicitude and Political Consciousness Civilization Construction;

Intellectuals from The Eastern Miscellany pointed out that media in China are of the many drawbacks,namely,low volume of circulation,few types,sterile contents,weak competitive power,and low moral state of journalists.

Discuss the influence of the compiliation of archival materials by the new type of media;

New socialist countryside construction calls to renew functional location of news medium.

Under this new historical situation, news medium should serve the work of the party and the people, disffuse news information, and have supervision by public opinion, to bear the historical responsibility of the society for "harmonious cobuilding".

The new media is in vogue with the public domain heavy construction;