This paper makes a study on transnational corporation market entrance,analyses the situation of transnational corporations s entry into China s market,and proposes the international market entrance strategy for China s enterprises.

Study on Integrating Corporate Non-market Strategy with Market Strategy from an Institutional Perspective;

Choice of Market Strategy by the Enterprises in Adopting E-business;

Carrefour growing up in China's market strategy research

The Marketing Strategy of the Private-owned Company;

Study on the Marketing Strategy of Shandong Netcom Company;

Marketing Strategy of Aucma s Shopping Mall in Yantai;