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1)  advertisement witticisms in Chinese periodicals
中文报刊广告妙语
1.
Considering the purpose of advertisement translation, the translation of advertisement witticisms in Chinese periodicals should follow the principle of "readership priority", i.
本文从广告翻译的目的出发,认为中文报刊广告妙语翻译的原则应该是"读者至上",即在翻译时对原文作适当变通,发挥译语优势,让译语读者对译文广告知之、好之、乐之,从而促进产品销售,让译文和原文达到"功能对等"。
2)  attention getter
广告妙语
1.
Based on the theories of advertising,communication and translation,this article analyzes translation tactics for the translation of attention getter from Chinese into English with some cases.
文章综合运用广告学、传播学、翻译学等方面的理论知识,并结合一系列耳熟能详的实际案例,着力探讨中文广告妙语的翻译。
3)  advertisement of newspapers and periodicals
报刊广告
1.
The design for advertisement of newspapers and periodicals and its technique of expression;
报刊广告设计及其表现手法
4)  Chinese advertising texts
中文广告语篇
5)  Chinese newspapers and periodicals
中文报刊
1.
More than 500 flourishing overseas Chinese newspapers and periodicals are very important parts of modern information resources.
正在蓬勃兴起的海外中文报刊已超过5 0 0种,是现代信息资源的重要组成部分。
6)  advertisement on the newspaper
报纸刊载广告
补充资料:妙语藏
【妙语藏】
 (术语)真言陀罗尼也。千手经曰:“当知其人妙语藏,口中陀罗尼音无断绝故。”大日经疏曰:“一一真言皆如来妙极之语也。”
说明:补充资料仅用于学习参考,请勿用于其它任何用途。
参考词条