2) the strategy of functional equivalence
功能对等策略
4) functionalist strategy and methods
功能性策略和方法
1.
Therefore,advertising translation should take the functionalist strategy and methods: the target-language-culture-oriented strategy and make flexible use of all translation techniques including those unconventional so as to fulfill th.
因此,广告翻译应采用功能性策略和方法,即以目标语言文化为导向的翻译策略,灵活运用各种可能的翻译方法和文本处理手段,以最大限度地实现广告译文预期的劝诱功能。
6) strategy and tactics
战略与策略
1.
This paper relies on the nutshell model of brand communication and explores the brand communication strategy and tactics.
本文以品牌传播的果核模型为依托,探讨中国大陆市场奢侈品的品牌传播战略与策略。
2.
This essay explores the problem based on the summary of our college\'s strategy and tactics,achievements and difficulties of the construction of discipline.
从学科建设战略与策略的内涵、实践中遇到的问题及其解决办法出发,对这一问题进行思考,能够对今后的工作开展有所启迪。
补充资料：功能折扣策略
功能折扣策略：是指企业对卖给帮助其完成一定功能、提供一定服务的销售渠道的各个环节（指批发商、零售商）的产品按零售价格给予一定折扣的策略。
说明：补充资料仅用于学习参考，请勿用于其它任何用途。
参考词条