Media-physical education is the combination of commercialization and elitism of physical education.

As an important component of education, music education is deeply affected by "elitism" education, and its current situation is worrisome.

The cultural dissemination of the late Qing Dynasty presented itself in two different modes: the elite mode of cultural dissemination and the mass or popular mode of cultural dissemination.

This paper tries to survey the potential causes for the elite entrepreneurship education in an effort to present the real essence of entrepreneurship cultivation.

Exploration the contradiction of elite culture and mass culture;

The carnival of translation in this period overturned the dominant position of elite culture, and restated the status of translating popular literature.

With the development of modern industry and commodity economy,public culture has become main stream,while essence culture is pulled to the borders.

The emergence and prosperity of "Mass Culerue" is definitely a fact, but how to deal withthe relation between "Mass Culture" and "Essence Culture" is our tough issne now.

After sorcery and historical culture have arisen in the promoted period, there appeared essence culture which is the renovation of official culture and amphibious men of letters.

The author considers that to realize such aims, we should get rid of utilitarianism, improving the students humane quality, guiding them to internalize the social morality into their own value, belief, responsibility as well as humane quality, and therefore they could become the intellectual flowers contributing to the society and the people.

The present paper intends to analyze its cultural ideas-a kind of popular culture under the leadership of an elitist culture.

There are three divisions of culture in view of the content of contemporary culture in China: main culture with Chinese socialist specificity under the guidance of Deng Xiao-ping thought; elitist culture repres- ented and carried out by the intellectuals; and public culture emerging with the development of commodity economy.

In the past decades, cultural studies have become the most influential trends of thought in the western academic world, with the critique of elitist culture as one of its most important tendencies.