Reflection on recessiveness and dominance of news value;

Though our predecessors achieved substantial research results,more scientific methods can be used to construct a new theory of news value——the Three-tier Theory of News Value.

The ultimate purpose of news spreading lies in the reality of news value, which ,in another way, depends on standards of evaluation on news value.

This article makes a deep case study on the special academic picture caused by different terms of "news values" and "values of news" in science of journalism and communication, which shows from a special angle the influence of the normative degree of term translation on the healthy degree of academic picture.

Starting from the news values, the research reflects and criticizes the traditional theoretical research method which is experiential and rational oriented.

Furthermore, the news practice of network dissemination has also shed light on the traditional news values.

This essay, based on content analysis of the People s Daily news of natural disasters from 1980 to 2006 , combined with an analysis of some cases to study how the mainstream media for natural disasters in China , so as to find out their news values.

The analysis of Value difference between English and Chinese cultures in politeness pragmatics will help people to pay enough attention to other s politeness phenomina when Communicating of their languages are quite different.