1) product image
产品形象
1.
The design of product image based on brand strategy;
基于品牌战略的产品形象识别设计
2.
The Demonstration Study of Product Image of Mobile Phone Directed by Female Self-concept;
女性自我概念导向手机产品形象实证研究
3.
The embodiment of UI design in shaping product image was discussed.
分析了产品设计中存在的界面问题,重点论述了UI设计在塑造产品形象中的体现,提出UI设计应遵循的差异性与统一性2条指导原则。
2) product identity
产品形象
1.
The Research of Product Identity-building Influenced by Brand Strategy;
品牌战略影响下的产品形象塑造研究
2.
Research on Product Identity of Digital Family;
基于数字家庭的产品形象研究
3.
This paper introduces the principles and methods about the design of the product identity during the design and development process of the corporation product identity and analyzes the developing level of machine tool product design both at home and abroad.
介绍了企业产品形象设计开发过程中对产品形象进行设计的原则和方法,分析了国内外机床产品形象设计的发展问题,针对国内机床产品的特征及要求,寻找出属于自我特色的设计方法,并对机床产品形象展开设计及应用,以起到行业内推广运用。
3) product image
产品形象;产品印象
4) product identity system
产品形象系统
1.
This article aims at developing bridge of product identity system to connect the brand and customers.
结合用户使用习惯和态度标准问卷、世界著名成功品牌的案例分析以及实际设计项目操作经验与得失三方面建立品牌产品形象系统,并制定成产品形象系统手册,为企业开发满足品牌整体推广和满足用户需求的新系列产品或已有系列新型号产品提供依据。
5) product visual design
产品形象设计
1.
This article introduces the conception of product visual design, and expatiates how to establish product quality visual and vision visual in the systemic design of light industrial mechanical production, and constitutes the manual of product visual design in order to establish its own special style and build up enterprise s brand vision step by step.
介绍了产品形象设计的概念,阐述了在轻工机械类产品系统设计中,如何建立产品的品质形象和视觉形象,并制定出产品形象设计指南,最终建立自己特定的设计风格,并逐步树立起企业的品牌形象。
6) product identity
产品形象识别
1.
At fist part of this thesis,the concepts of product image and product identity were discussed.
本文首先探讨了产品形象和产品形象识别的概念,界定了产品形象识别的构成,特别在产品视觉识别系统中首次提出产品静态识别和产品动态识别的概念,并且首次提出了产品生命体理论构想以及堪舆学对产品形象识别评价的指导意义、可行性。
2.
This study, from the point of Product Image and Product Identity, describes five practical methods of solving this phenomenon: identity of product semantics, identity of product s interface, identity of product s material and process, identity of user experience, and identity of enterprise culture.
本项研究从IT产品的形象与形象识别两个概念入手,从产品本身、用户体验、企业文化的角度,阐述了实现IT产品形象识别的五类方法:形态与语义的识别、界面的识别、材料与工艺的识别、使用体验的识别、企业文化的识别。
3.
In the corporate brand building,Product Identity(PI)strategy is very important.
在企业的品牌建设中,产品形象识别(PI)策略是非常重要的。
补充资料:产品形象
产品形象
product image
产品形象(produet image)即产品的魅力,指产品对公众的吸引力。它的心理机制是产品的个性与公众的思想感情的密切联系。通常,产品的魅力主要取决下列因素:一是方‘便,如便于携带、存放等;二是适应性强,即用途广泛;三是质量高;四是合乎顾客的地位或身份;五是可靠性:六是满足顾客的审美需要。许多名牌产品,一般都具有上述特点,能使顾客或公众获得多重满足。 (张燕逸撰张交审)
说明:补充资料仅用于学习参考,请勿用于其它任何用途。
参考词条