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Zhejiang rolls out winter and spring tours for inbound travelers
2024-12-03 
Inbound travelers share their travel stories in Zhejiang at the launch ceremony. [Photo provided to chinadaily.com.cn]

Zhejiang province introduced 12 themed travel routes for travelers on Sunday.

The initiative was announced in Quzhou city to 100 inbound tourism operators at a launch ceremony hosted by the provincial department of culture, radio, television and tourism. The Quzhou government announced a number of favorable policies for inbound travelers, including free tickets to 14 major scenic spots from November to March every year (Spring Festival excluded).

The travel routes are part of Zhejiang's efforts to boost inbound tourism. The province is home to several Best Tourism Villages accredited by the World Tourism Organization. As of Nov 30, it had received more than 563,000 inbound visitors, up 51.3 percent year-on-year, according to local authorities.

An intangible cultural heritage fair is held as part of the ceremony. [Photo provided to chinadaily.com.cn]
A catering consumption report released at the ceremony offers insight on meeting the needs of inbound travelers. [Photo provided to chinadaily.com.cn]
Zhejiang authorities introduce themed travel routes for inbound travelers on Sunday. [Photo provided to chinadaily.com.cn]
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