1.
Media Effects:Theoretical Testifying of the Concept of Media;
传播效果:假设性效果观的理论确证
2.
Research on Communication Effects of the Radio Broadcasting in Public Crises
广播在公共危机事件中的传播效果研究
3.
Communicational Impact on Fear Appeal of Commonweal Advertisement
恐惧诉求在公益广告中的传播效果
4.
Projection Mechanism and Communication Effects of TV Advertisment;
投射心理机制与电视广告的传播效果
5.
Characterization：The Key of the Animated Cartoon Dissemination Effect Optimization;
人物塑造：动画传播效果优化的关键
6.
The Demonstration Study of the Model for Advertisement Communicating Effect Evaluating;
广告传播效果评估模型及其应用研究
7.
Involvement and its Impact upon the Communication Effects of Advertising;
受众卷入及其对广告传播效果的影响
8.
The Empirical Study of Product Placement Advertisements Evaluation at Movies and TV Series
影视作品中植入式广告传播效果研究
9.
Analysis on the Information Delivery of Screen Translation
影视台词翻译中信息的传播效果分析
10.
Efficiency analysis on different measures of mother-to-child transmission-blocking of hepatitis B
不同措施阻断乙肝母婴传播效果分析
11.
The Spread of The Effect of Advertising on Consumer Behavior Analysis
广告传播效果对消费行为的影响分析
12.
Medium,audience and communication Effect--The communication analysis on the report of typical model "Xu Benyu";
媒介、受众与传播效果——“徐本禹”典型报道的传播学解析
13.
The Optimization of Communicative Effect of Ideology and Politics Education From the View of Communication;
从传播学视角解析思想政治教育的传播效果优化
14.
Fear Appeal Effects:an ERP Experimental Research Based on Neuroscience
恐怖诉求：传播效果的ERP实验研究——一种基于神经科学的传播学研究
15.
A Study on Factors that Influence Communication Effect of Moral Education in University and Relevant Countermeasures--In the Viewpoint of Communication Theories
影响高校德育传播效果的因素及其对策——基于传播学的视阈
16.
The Communication Effects of Classroom Teaching: Phase of Research and Construction of Theory;
课堂传播效果：研究的维度与理论的构建
17.
On the Communication Effects of the Academic Open Access Journals;
基于Open Access出版模式的学术期刊传播效果研究
18.
The Effect and Influence of Mass Media on Rural Area;
大众传播媒介对农传播的效果和影响