1.
Distilling the insights from the Discovery process, Definition identifies the core constructs of what you wish to stand for: your Brand DNA.
经过品牌探索的阶段,让我们从宝贵的资料中获取以订定品牌意义重要元素的精髓,即品牌基因。
2.
The Brand DNA becomes the frame of reference around which you centre all your customer experiences.
品牌基因是确保良好的顾客体验的依归。
3.
Reserch on A mathematical Model of Factor of Brand Strength;
品牌力因子的数学模型研究——一个品牌价值评估的基础之一
4.
Research on Moderating Factor of Relationship between Brand Alliance Fit and Effect of Co-branding:Empirical analysis Based on Brand Relationship Quality;
品牌联合匹配性与品牌联合效应关系的调节因素研究——基于品牌关系质量的实证分析
5.
The Affecting Factor of Customer Satisfaction Based on the Consumer Brand Switching;
基于消费者品牌转换类型的满意影响因素研究
6.
Analysis of the related factors of the value of brand asset based on the gray theory;
基于灰色理论的品牌资产价值影响因素分析
7.
Research on antecedents of brand purchase intention based on TRA;
基于TRA理论的品牌购买行为倾向前因研究
8.
Analysis the influential factors of brand extensionbased on consumer s characteristic;
基于消费者特征的品牌延伸战略影响因素分析
9.
The Dissertation about the Decisive Factors, Effective Range and Foundation of Additional Value of Brand;
简论品牌附加值的决定因素、作用范围和基础
10.
Research on Factors of Customer-based Hotel Brand Value;
基于顾客的饭店品牌价值影响因素的实证研究
11.
The Death of Brand--An analysis from the perspective of brand economics;
品牌之死——基于品牌经济学视角的分析
12.
The Decision Influence Research on Factor of Consumers' Brand Choosing--Based on the Empirical Analysis of China's Female Cosmetic
消费者品牌决策影响因素研究——基于中国女性化妆品的实证分析
13.
The Research of Attribution of Responsibility in Product Crisis Based on Brand Loyalty
基于品牌忠诚度的产品危机中责任归因影响研究
14.
How Customers' Attitude and Buying Intention Response to Product-harm Crsis:An Empirical Study on Milk Product
基于奶制品危机的消费者品牌态度及品牌归类
15.
Reasons for the Delay of Chinese Companie Brands and Strategy for "Brand Building";
中国企业品牌滞后的原因及品牌建设的策略
16.
To Study on Brand Association Based on Brand Concept Maps--A New Way of Improving Brand Value;
基于品牌概念地图的品牌联想研究——一种提高品牌价值的新方法
17.
Reviews on Definition of Brand and Brand Characteristic Based on Brand Marketing;
基于品牌营销视角的品牌定义和品牌特征再认识
18.
A Brand Equity Driving Model Based on Brand Personality and Brand Identification;
基于品牌个性及品牌认同的品牌资产驱动模型研究