1.
Interpersonal Meaning of Mood System in English Public Service Advertising Texts
英语公益广告语篇中语气系统的人际意义
2.
Interpersonal Meaning of Mood and Person System in English Public Service Advertising Texts
英语公益广告语篇中人称与语气的人际意义研究
3.
A Contrasted Analysis of Mood and Modality in English and Chinese Public Service Advertisements
英汉公益广告的语气和情态对比分析
4.
On C-E Translation of Public Service Advertisement Slogans--From the Perspective of Pragmatic Translation
从语用翻译视角探公益广告标语的汉英翻译
5.
Realization of Persuading Function in English Public Service Advertisements-A Systemic Functional Approach
从系统功能语法角度分析英文公益广告劝说功能的实现
6.
Pro-environmental Public Service Advertisements in Chinese and English: A Cross-cultural Perspective;
跨文化视角下的中英文环保公益广告
7.
Interpersonal Meaning of Modality in Public Service Advertisements;
公益广告语篇中情态的人际功能探究
8.
A Critical Discourse Analysis of Public Service Advertising in China Daily
《中国日报》中公益广告的批判话语分析
9.
The Language Characteristics of the English Ads and the Basical Studying on Translating
英语广告的语言特征及广告英译初探
10.
A Linguistic & Semiotic Analysis of Chinese Print Public Service Announcements;
中国平面公益广告语言学与符号学分析
11.
Research on the cognitive mechanism of the language of public welfare advertisements at the visual angle of conceptual ontology;
概念本体论视角下公益广告语的认知机制研究
12.
A Social Semiotic Approach to the Multimodal Discourse of Environmental Advertisements
多模态环保公益广告语篇的社会符号学分析
13.
A Memetic-adaptation Approach to Chinese Public Service Advertising Language
模因顺应视角下的中国公益广告语言研究
14.
A Contrastive Study of Words Characteristic between English and Chinese Advertisement;
汉语广告与英语广告语言特点之比较
15.
Textual Features of English Advertisements and C-E Advertisement Translation;
英语广告语篇特征与汉语广告语篇英译
16.
A Brief Talk on the Translation of Advertising Language in Terms of Advertising Language Features;
从广告的语言特点谈广告英语的翻译
17.
Virtues of Advertising--On the Ethical Value of Public Service Ads;
广告的德行——论公益广告的伦理价值
18.
Doing Things with Words--On the Dynamic Function of Public Service Ad Language from the Perspective of Speech Act Theory
以言行事——从言语行为理论解析公益广告语的动态功能