1.
Research on IWOM Communication of Brand in the Context of Web2.0
Web2.0背景下的品牌网络口碑传播研究
2.
A Study on the Effects of Online WOM Communication on Consumer Purchase Decision of Electronic Products
网络口碑传播对电子产品消费决策的影响研究
3.
Research on Internet Word of Mouth Marketing in the Age of Web2.0
Web2.0时代网络口碑营销传播研究
4.
An Impact Study of Negative Word-of-Mouth in Internet to Brand Attitude for College Students;
负面网络口碑对高校学生品牌态度的影响研究
5.
Intersection of the New Media--Brand Market on the Internet;
无“网”不利——品牌的网络传播研究
6.
An Experimental Research on the Determinants of Re-diffusion Intention of Online Word-of-mouth;
网络口碑再传播意愿影响因素的实证研究
7.
Service Quality Word-of-mouth Spreading Based on Complex Social Network
基于复杂社会网络的服务质量口碑传播
8.
An Analysis of the Online Advertising Communication in 2008 Olympic Brand Marketing;
2008奥运品牌营销中网络广告传播透析
9.
Interaction Experience & BI Construction Communication of Network Advertisement;
网络广告的互动体验与品牌形象塑造传播
10.
On the Public Opinion Leaders in Brand Crisis Communication in the Context of Social Network
基于社会网络的品牌危机传播“意见领袖”研究
11.
This program attaches much importance to advertising design and creating, and forms the practical brand name spreading ability.
突出网络广告设计与制作，并形成实战性的品牌整合传播能力。
12.
recognized brand with loads of information through the Internet
备受尊崇的品牌，蕴藏资讯，网上传播
13.
The Influence of e-WOM on Receiver Attitude Research;
网络口碑对接收者产品态度的影响研究
14.
The Impact of Internet Word-of-Mouth on Consumer's Product Attitude
网络口碑对消费者产品态度的影响机理研究
15.
The Another Way of Creating the Brand of Product-Marketing through Public Praise
口碑营销——造就产品品牌的另类方法
16.
The Study of Influence of Electronic Word-of-Mouth on Customer Trust
网络口碑对网络消费者信任影响研究
17.
A Study on Statutory License of the Transmission of the Works on Internet;
网络传播版权作品的“法定许可”探讨
18.
Characters and Countermeasures of the Crime of Spreading Obscene Objects Online
网络传播淫秽物品犯罪的特点及对策