1.
An Research of the Influence of Brand Personality on Brand Alliance Attitude-co-brand Marketing as a Example
品牌个性对品牌联盟态度的影响研究
2.
The Evaluation of Brand Portfolio Attitude Research under the Context of Strategy Alliance between Chinese and Foreign Enterprise
战略联盟背景下中外企业品牌组合方式的态度评价研究
3.
To Study on the Mode of Building Brand Alliance Based on the Life Style of Brand Community;
基于品牌社群生活形态的品牌联盟建立模式研究
4.
Brand Alliance--Effecient Way to Promote Brand Stralegy Competiveness;
品牌联盟——提升品牌战略竞争力的利器
5.
The Relationship between Attitude Strength and Attitude Accessibility in Brand Evaluation;
品牌态度强度与品牌态度可达性的关系性质
6.
A Research on the Effects of Brand Image on Consumers' Brand Attitude
品牌形象对顾客品牌态度的影响研究
7.
The Effect of Self-construal, Self-concept Connection, Brand Country-of Origin on Consumer Brand Attitude in Negative Information Context
负面信息情境下自我建构、自我概念联结与品牌原产地联结对消费者品牌态度的影响研究
8.
A Research on the Separation Between the Implicit Brand Attitude and the Explicit Brand Attitude
内隐品牌态度与外显品牌态度分离研究
9.
Application of Brand Niche Theory to Internet Brands Measurement;
品牌生态位理论在互联网品牌测评中的应用
10.
Thinking on Brand Strategy of Modern Agricultural Cooperation between Fujian and Taiwan;
闽台现代农业合作发展中品牌联盟的思考
11.
Strategic Alliance is the Best Way OfDeveloping Business Monopolized Brand Name;
策略联盟是商业自有品牌开发的最佳途径
12.
How Customers' Attitude and Buying Intention Response to Product-harm Crsis:An Empirical Study on Milk Product
基于奶制品危机的消费者品牌态度及品牌归类
13.
The Impact of Brand Pesonality Dimension on Brand Attitude
品牌个性的各维度对消费者品牌态度的影响
14.
The Research of theAttitude Towards Co-bradings on the Basis of Aaker & Keller Model
基于Aaker和Keller模型对品牌联合的消费者态度实证研究
15.
The Effect of Brand Familiarity on Brand Attitude Change in the Process of Advertising;
品牌熟悉对广告过程中品牌态度改变的影响
16.
Research on Influence of Country-of-Brand toward Chinese Automobile Buyer's Brand Attitude
品牌来源国对国内汽车购买者品牌态度的影响
17.
Challenges and Reasons for Developing Information Products by Dynamic Alliance;
动态联盟开发信息产品的成因及挑战
18.
The Study of Customer s Attitudes Towards Chinese Brand Extensions;
消费者对我国产品品牌延伸态度研究