1.
A product differentiation model with brand-switchers and brand-loyalists;
存在品牌转移者和品牌忠诚者的产品差异模型
2.
On brand loyalty of customer perceived value;
基于消费者感知价值的品牌忠诚研究
3.
The Effect of Luxury Band Purchase Value on Consumer Loyalty
奢侈品牌购买价值下消费者忠诚研究
4.
An Empirical Study on the Determinants of Loyalty on Brand Switching Tobacco Consumer;
品牌转换的卷烟消费者忠诚度影响因素研究
5.
Study on the Effects of Consumers Different Perceived Value to Brand Loyalty;
消费者差异化感知价值对品牌忠诚的影响研究
6.
Comparative Research on Influencing Factors of Consumer Brand Loyalty between China and Britain;
中英消费者品牌忠诚度影响因素对比研究
7.
The Analysis on Relationship between Consumers Change Buying Behavior and Brand Loyalty
消费者求变购买行为和品牌忠诚的关系分析
8.
A Study of Influencing of Undergraduate Consumer s Self-Concept, Brand Personality on Brand Loyalty;
大学生消费者自我概念、品牌个性对品牌忠诚的影响研究
9.
The Influence of the Congruence of Consumer Self-Concept and Brand Personality on Consumer Brand Preference;
品牌个性与消费者自我概念的一致性及其对品牌忠诚的影响
10.
An Empirical Study on Vertical Extension and Their Effects on the Customer's Brand Loyalty
品牌纵向延伸对消费者品牌忠诚影响的实证研究
11.
Brand Extension s impact on Consumer s Brand Loyalty--The Empirical Research Based on Brand Trust and Brand Symbolic Value;
品牌延伸对消费者品牌忠诚的影响——基于品牌信任和品牌象征价值的实证研究
12.
A Study of Influence of Brand Personality Perception on Brand Loyalty
品牌个性感知对品牌忠诚的影响研究
13.
An Empirical Study on the Impact of Brand Loyalty with Consumer Brand Experience
品牌体验对品牌忠诚影响的实证研究
14.
Boosting Customer Brand Loyalty by the Management of "Brand Groups"
以“品牌社群”经营提升顾客品牌忠诚度
15.
A Research of the Relationship of Brand Individuality, Brand Trust and Brand Loyalty
品牌个性、品牌信任与品牌忠诚的关系研究
16.
The Research of Influence of Consumers Brand Loyalty on Attribution of Responsibility in Product Crisis;
产品危机下消费者品牌忠诚度对责任归因的影响研究
17.
Research of the Influence of Product Harm on Consumers Brand Loyalty;
产品伤害事件对消费者品牌忠诚度的影响机制研究
18.
Research on Impact of Brand Loyalty and SKU Loyalty on Online Consumer Choice Behavior
品牌和单品忠诚对在线消费者选择行为的影响研究