1.
STUDIES ON BRAND SYSTEM OF HIGH-TECH ENTERPRISES;
初探高技术企业品牌管理体制的建立
2.
China Group Companies in the Brand Equity of the Risk Management System Control Research
中央企业品牌资产风险管理体系研究
3.
A Design of the Income Distribution Mechanism in a Virtual Enterprise s Brand Management;
虚拟企业品牌管理收益分配机制设计
4.
Research on the Generative Mechanism and Management Strategy of Brand Crisis
品牌危机的生成机制与管理对策研究
5.
Discussion of group brand strategy management mode of apparel companies
服装企业制定集团品牌管理模式探讨
6.
Research on Risk Management and the Creation of Sport Enterprise Brand in China;
我国体育用品企业的品牌创新与风险管理研究
7.
Constructing brand s management committee to protect Chinese brand;
建构品牌管理委员会 保护中国品牌
8.
New ideas to brand management:the strategies of brand life cycle;
品牌管理的新思路:品牌生命周期战略
9.
Discussions on the Methods of Brand Valuation in Brand Management;
品牌管理中的品牌价值评估方法探讨
10.
The Key to Brand Management Is Cultivation of Brand Value;
品牌管理的关键——品牌价值的培育
11.
Procreant Mechanism and Management & Controlling of a Brand Life Cycle;
品牌生命周期的形成机理及其管理控制
12.
Integrated Management System Certification as a Vital Strategy for Increasing Brand Value;
综合管理体系认证是提升品牌价值的重要策略
13.
Experiencing the Brand Strategy under the Economic Background and a Probe on the study of Management;
体验经济背景下的品牌战略与管理研究初探
14.
Analysis on the Brand Construction and Management of Sports Events Operation in China
浅析我国体育赛事经营的品牌建设与管理
15.
Touch- Point Consistency Management Research Base on Brand Value Proposition
基于品牌价值体现的接触点一致性管理探讨
16.
The Strategic Management of Brand Extension: Analysis,Plan,Execution and Control;
品牌延伸战略管理——分析、计划、执行和控制
17.
Researches on Brand Value and Brand Strategic Management of China s Agricultural Products;
我国农产品品牌价值及品牌战略管理研究
18.
The Shaping of Brand Personality:Fujian Septwolves Brand Management;
从七匹狼品牌管理案例看品牌个性的塑造