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1.
Research on Model and Application of Brand Equity Based on Equity Engine;
品牌资产引擎视角下的品牌价值模型及其应用研究
2.
On the Brand Positioning System Model Centering on the Brand Core Value;
论以品牌核心价值为中心的品牌定位系统模型
3.
Telecommunication Brand Value Appraise Model and Value Shaping Research;
电信品牌价值评价模型与价值塑造研究
4.
Methods and Application Based on INTERBRAND Model for Brand Equity Evaluation of Fresh Food;
基于INTERBRAND模型的生鲜品品牌价值评估方法及应用
5.
Reserch on A mathematical Model of Factor of Brand Strength;
品牌力因子的数学模型研究——一个品牌价值评估的基础之一
6.
Brand Extension: Dynamic of Brand Asset Value and Theoretical Model;
品牌延伸:资产价值转移与理论模型创建
7.
Research on Brand Equity's Measuring Model of High-Tech Enterprise
高科技企业品牌资产价值测量模型研究
8.
The Research on Forecasting Model of Saleroom Based on Brand Value
基于品牌价值的销售额预测模型应用研究
9.
Empirical Test of Brand Equity Based on Customer Value
顾客价值导向的品牌权益模型及实证分析
10.
A Study of the Relations among Consumption Value,Brand Relationship Form and Brand Loyalty;
消费价值、品牌关系型态与品牌忠诚的关系研究
11.
An Empirical Analysis on the Evaluation of Brand Value Based on HIROSE Model;
基于HIROSE模型的品牌价值评估实证分析——以我国电子行业为例
12.
Application of Fuzzy Comprehensive Evaluation in OTC Brand Value Evaluation;
模糊综合评价法在OTC品牌价值评估中的应用
13.
Comprehensive Evaluating Modeling of Brand Extension;
品牌延伸的综合评价模型的模糊层次评价法
14.
An analysis of product price and brand effects under the catastrophic model;
突变模型下的产品价格与品牌效应分析
15.
An Exploratory Study on the Driving Factor Model of Brand Equity for High Premium Products;
高溢价产品的品牌资产驱动因素模型初探
16.
Discussions on the Methods of Brand Valuation in Brand Management;
品牌管理中的品牌价值评估方法探讨
17.
The Key to Brand Management Is Cultivation of Brand Value;
品牌管理的关键——品牌价值的培育
18.
The Orientation of Cultural Value for Brand Construction in Local Applied University;
地方应用型高校品牌建构的文化价值取向