1.
The Research about the Relation between Interactive Communication of the Net Advertising and the Characteristics of the Accepters;
网络广告互动传播与受众接受关系研究
2.
Opening,Communication and Interaction--Interactive Integration of Modern Advertising and New Media
开放·传播·互动——现代广告与网络媒体的交互融合
3.
Interaction Experience & BI Construction Communication of Network Advertisement;
网络广告的互动体验与品牌形象塑造传播
4.
Communication Strategies of Interactive TV Advertising on Experiential Marketing Era
体验营销时代互动电视广告的传播策略
5.
Redio broadcasting and network;
广播与网络互动——谈网络时代的广播广告
6.
Try to Discuss the Intertextuality in the Text of Advertising;
广告文本创作与传播中的互文性分析
7.
A Research on Interactive Consciousness in TV Ad Communication --Analyzing from Audience Attention and Comprehension;
电视广告传播中的互动意识——从受众注意和理解分析
8.
Features of Science Information Communication in Internet Advertising
互联网广告中的科技信息传播特点初探
9.
The Medium Communication and Artistic Visual Factor of Advertisement Activity;
广告活动的媒介传播与视觉艺术因素
10.
Advertising Industry,Advertising Propagation and Advertising Agent in Globalization:
遭遇全球化:广告业、广告传播与广告人
11.
ON THE INTERACTING AND INTEGRATING OF TRADITIONAL CULTURE AND MODERN ADS
试论传统文化与现代广告的互动融合
12.
Communication Theory and Strategies in Adertisements Made by Sports Stars;
体育明星广告的传播原理及传播策略
13.
The Communication Features and Patterns of Mobile Phone Advertising
手机广告的传播特征及传播模式探讨
14.
Science and technology in action and the function of advertisement in scientific and technical communication;
行动中的科技与广告在科技传播中的作用
15.
Effect of Network Advertising Transmission from the Perspective of Audience's Initiative
从受众能动性视角探析网络广告传播效果
16.
A Study on Cross-cultural Communication from the Text of Luxuries;
从奢侈品广告文本看跨文化广告传播
17.
"Advertising Field " Theory--the Middlescopic Trend of Advertising Communication Study;
“广告场”理论——广告传播研究的中观走向
18.
Advantage-interaction between Network Advertising with Network Media--The Developing Tendency of Chinese Network Advertising;
网络广告与网络传媒的优势互动——试论中国网络广告的发展趋势