1.
Individual Design of Product Based on Customer s Affection Need;
基于消费者情感需求的产品个性化设计研究
2.
Affect Process of Consumers and Its Causal Factors in the Marketing Environment;
营销环境下消费者情感过程及其影响因素分析
3.
Research Prospect on the Consumer Well-being based on Chinese Context
中国情境下消费者幸福感的研究展望
4.
Multiple Emotional Contagions and its Dynamic Impact on Consumer's Negative Emotion under Service encounters
服务消费中多次情绪感染对消费者负面情绪的动态影响机制
5.
Research on Consumer Behaviors for Cognitive versus Affective Loyalty;
认知忠诚和情感忠诚的消费者行为研究
6.
The Consumption of Emotions and the Industry of Emotions: A Note on the Sociology of Consumption;
情感消费与情感产业──消费社会学研究系列之一
7.
The Two Latitude Structure Model of Consumer Sensitivity and Brand Emotion:New Market Segmentation Prientation;
市场细分的新取向——基于消费者敏感与品牌情感二纬结构模型
8.
Need of Expressing Emotion and Menta lity of Purchase---My Views on Emotional Advertisement Design;
情感诉求和消费心理——情感广告设计谈
9.
Advertisers must work hard to get their message across. The best chance to reach customers is to appeal to their emotions.
广告商必须使出浑身解数使消费者明白他们的意图.接近消费者的最好机会是迎合他们的情感.
10.
The Effect of Customer s LTO on Brand Affect, Brand Commitment and Brand Loyalty;
消费者长期导向观对品牌情感、承诺和忠诚的影响关系
11.
A Study of Perceived Risk and Motivational Process Model of Consumer in the Situation of Online-shopping;
网上购物情境下消费者的感知风险及动机过程模型研究
12.
The Research on Relationship between Self-Congruence and Emotional Experience to Purchase Intention
消费者自我概念一致性和情感体验对购买意愿影响研究
13.
Correlation Analysis between Online Consumption Payment Pattern and Customer s Security;
网络消费支付方式与消费者安全感的相关研究
14.
With the rise of the consuming capacity and level of consumers, perceptual consumption has become a way of purchasing.
随着消费者消费能力和消费水平的提高，感性消费成为一种消费方式。
15.
Femininity, Intimacy and Consumerism: Discursive Transformation of the Concepts of Love and Marriage;
消费社会女性情感话语的冲突和变迁
16.
With great passion all the consumers focus their attention on health food.
保健食品，所有消费者情有独钟。
17.
Trying to Argue the Way to Carry out the"Minority Consumers" Right to Know;
论“弱势消费者”知情权的实现方式
18.
Right Conflict and the Law Boundary of the Consumer s Right to Know;
权利冲突与消费者知情权的法律边界