1.
Multinational Company s Brand Vulgar Development Strategy in China;
跨国公司中国市场品牌本土化发展战略
2.
Localization:The Key of Global Strategy for Brand Management;
本土化:品牌经营全球化战略的关键
3.
Native Operation: the Way of Chinese Brands Going to the World;
本土化经营:中国品牌走向世界之路
4.
On Spiritual Connotation of Local Brands by the Nature of Branding;
从品牌的本质论本土品牌的精神内涵
5.
On Balancing the Contradiction Between Globalization & Localization of Global Branding;
品牌国际化经营中国际化与本土化矛盾之平衡
6.
The Evaluation of Global Branding's Intercultural Communication Effects for Chinese Local Brands
中国本土品牌全球化的跨文化传播效果评估
7.
The Heterogeneous Conflict between the Modern Brand Building and the Local Culture;
本土文化与现代品牌建设的异质性冲突分析
8.
Strategies of Localizing the International Brands--On a Linguistic Viewpoint;
国际品牌的本土化策略——语言学观点的检视
9.
Brand Relationship Quality: The Establishment and Validation of an Indigenous Model in China;
品牌关系质量本土化模型的建立与验证
10.
On Localization of Global Brands in China;
浅析国际品牌广告在中国的本土化运作
11.
The Global Strategy and Local Strategy of Brand Revitalization;
品牌活化的全球化和本土化——以麦当劳和肯德基的比较为例
12.
Brand Consciousness and Brand-building Attempt of China s Domestic Commercial Banks;
品牌自觉与中国本土商业银行的品牌建设尝试
13.
Native Culture Location of Television Channel s Packaging;
电视频道包装的本土文化定位——兼论电视频道品牌化的三个层次
14.
On Implementation of Localization Strategy in China for Some Foreign Companies with Well-known Sports Brands
国外知名体育品牌在华实施本土化策略现状分析
15.
Psychology Evaluation Research on Display Design of Local Auto Brands;
本土汽车品牌展示设计心理评价研究
16.
Basic theory question about enterprise brand and brand culoure;
关于企业品牌与品牌文化的基本理论问题
17.
The Translation of Brand Names Embodies the Local Culture--The First Attempt of Brand names in Guangzhou
商标品牌翻译中的文化内涵——广州本地品牌初探
18.
2008 is the simple design branding, we will strive to create more good local brand!
2008年是简约设计品牌提升年，我们将力争打造更多优秀本土品牌！