1.
Problems of Brand Value Accumulation in Mid-and Small-Scale Enterprises and their Countermeasures;
中小企业品牌价值积累中存在的问题及对策
2.
PDCA Model Building and Accumulating Brand Equity;
品牌资产创建与累积的PDCA模式
3.
Discussions on the Methods of Brand Valuation in Brand Management;
品牌管理中的品牌价值评估方法探讨
4.
The Key to Brand Management Is Cultivation of Brand Value;
品牌管理的关键——品牌价值的培育
5.
Researches on Brand Value and Brand Strategic Management of China s Agricultural Products;
我国农产品品牌价值及品牌战略管理研究
6.
Emphasizing the Brand s Core Values,Crucial to the Brand Marketing of Greenfood;
绿色食品品牌营销的关键——凸显品牌核心价值
7.
Sinobrand: An Innovated Method for Socialized Brand Valuation;
品牌价值社会化评价方法的改进与创新——Sinobrand品牌价值评价法
8.
THE DISCUSSIDN OF BRAND ASSETS MANAGEMENT──ANALYSIS YANTAI “POLARIS”RE-CONSTITUTE OF BRAND UALUE
论品牌资产经营──析烟台北极星品牌价值重构
9.
The Setting up for Brand Positioning System Regarding Brand Core Value as the Center;
以品牌核心价值为中心的品牌定位系统构建
10.
Development Analysis from the Brand Finance Value Evaluation to the Brand Interest Evaluation;
品牌财务价值评估到品牌权益评估的发展分析
11.
A Study of the Relations among Consumption Value,Brand Relationship Form and Brand Loyalty;
消费价值、品牌关系型态与品牌忠诚的关系研究
12.
On the Brand Positioning System Model Centering on the Brand Core Value;
论以品牌核心价值为中心的品牌定位系统模型
13.
Brand Extension:A Brand Strategy for Brand Core Value;
服务于品牌核心价值的品牌延伸策略研究
14.
Measurement of Operating Performance of Enterprises Brand--About the Value of “Fangtai” Brand;
企业品牌经营业绩度量——对“方太”品牌价值的思考
15.
Refining the Key Value of Brand: An Important Way for Brand Extension;
提炼品牌核心价值:品牌延伸有效性的重要途径
16.
Theory of Brand s Essential Value in Strategy of Brand Extension;
品牌延伸策略中的品牌核心价值中心论
17.
A Empirical Study of Service Brand Equity Based on Brand Value Chain
基于品牌价值链的服务品牌资产实证研究
18.
Research Based on Brand Loyalty of Brand Equity Evaluation Methods
基于品牌忠诚度的品牌资产价值评估方法研究