1.
A Research on the Separation Between the Implicit Brand Attitude and the Explicit Brand Attitude
内隐品牌态度与外显品牌态度分离研究
2.
Research on the Customers Implicit Brand Attitude and the Interference Strategies;
消费者内隐品牌态度及其干预策略研究
3.
Research on Influence of Country-of-Brand toward Chinese Automobile Buyer's Brand Attitude
品牌来源国对国内汽车购买者品牌态度的影响
4.
Brand Awareness and Implicit Self-esteem Affect Consumers' Decision on Brands
品牌意识及内隐自尊影响品牌决策的实验研究
5.
The Relationship between Attitude Strength and Attitude Accessibility in Brand Evaluation;
品牌态度强度与品牌态度可达性的关系性质
6.
An Research of the Influence of Brand Personality on Brand Alliance Attitude-co-brand Marketing as a Example
品牌个性对品牌联盟态度的影响研究
7.
A Research on the Effects of Brand Image on Consumers' Brand Attitude
品牌形象对顾客品牌态度的影响研究
8.
Research on Influence of "Fit" of Brand Personality to Consumers Attitude towards Brand Extension--Perspective of Consumers Perceived Fit on Brand Extensions;
品牌个性匹配对品牌延伸态度影响研究——基于感知匹配度内涵的分析
9.
How Customers' Attitude and Buying Intention Response to Product-harm Crsis:An Empirical Study on Milk Product
基于奶制品危机的消费者品牌态度及品牌归类
10.
The Impact of Brand Pesonality Dimension on Brand Attitude
品牌个性的各维度对消费者品牌态度的影响
11.
Current Attitude of Chinese Consumers to and how to Alter It;
国内消费者对本国品牌的态度及其改变的可能性研究
12.
The Effect of Brand Familiarity on Brand Attitude Change in the Process of Advertising;
品牌熟悉对广告过程中品牌态度改变的影响
13.
The Study of Customer s Attitudes Towards Chinese Brand Extensions;
消费者对我国产品品牌延伸态度研究
14.
Implicit Relational Assessment Procedures:A New Method For Measuring Implicit Attitude
内隐关系评估程序:内隐态度测量的新方法
15.
The Moderator Effect of Attitude Stren gth on the Relationship Between Implicit Attitude and Explicit Attitude;
态度强度对内隐—外显态度关系的调节作用研究
16.
Effects of Parent Brand Image and Fit on Brand Extension Attitude
母品牌形象、拟合度对延伸产品态度的影响研究
17.
Review of interaction mechanism on Advertising attitude and brand attitude;
广告态度与品牌态度作用机制研究综述
18.
The Impression Management and Its Relations with Implicit Attitude and Organization Behavior;
印象整饰与内隐态度、组织行为的关系