1.
Research of Principles and Strategies in Enterprises Event Marketing Communication;
企业事件营销传播的原理与策略研究
2.
Retrospect and Reflection on Event Marketing of Enterprises during the Special Period of SARS;
关于“非典”时期企业事件营销的回顾与思考
3.
Discussing the Enterprises Marketing Morals from "Water Pollution " Incident;
从“水污染”事件探析企业的营销道德
4.
Marketing Strategy Adjustment to External Contingency;
企业应对外部突发事件的营销策略调整
5.
Marketing of the Corporate Social Responsibility Based on the Bursts of Public Crisis Events
基于突发公共危机事件的企业社会责任营销
6.
New Way of Crisis Management for Enterprise--Middle Management;
企业营销危机管理新思路——事中管理
7.
Developing Market by Teaching Marketing-the Available Marketing Tool for Software Firm
以培训营销为基点撬动市场——软件开发企业的营销利器
8.
The Principal-agent Contract and the Marketing Strategy for Multi-division Company;
委托——代理契约与事业部组织企业的营销战略
9.
Present Situation, Problems and Countermeasures Research of China Software Enterprise s Marketing Channel;
我国软件企业营销渠道现状、问题及对策研究
10.
Research on Relation Marketing of an International Enterprise INTASECT Relating to Software Outsourcing;
国际软件外包承包企业INTASECT公司关系营销研究
11.
Study of Innovation of Marketing for Chinese Enterprises in the Background of New Economy;
新经济条件下中国企业营销创新问题研究
12.
The Research on the Innovation of Hi-tech Enterprises Marketing in the Times of Knowledge Economy;
知识经济条件下高技术企业营销创新研究
13.
The Precaution of the Marketing Risk under the Information Asymmetry Condition;
论信息不对称条件下企业营销风险的防范
14.
The Basic Trend of Business Marketing Strategy Under the Free Trade Condition;
自由贸易条件下企业营销策略的基本走向
15.
Market Strategies of Hi-Tech Enterprises under Globe Economical Incorporation;
全球经济一体化条件下高科技企业的营销策略
16.
The Marketing Strategy of China s Mobile Communication Enterprise Under the Condition of WTO;
中国移动通信企业在WTO条件下的营销战略
17.
Thinking about the Development of the Marketing of Modern Enterprises in Our Courtry Under the New Economic Condition;
新经济条件下发展中国现代企业营销的思考
18.
Marketing Innovations and Enterprises Continuous Development in Knowledge Economy;
知识经济条件下的营销创新与企业可持续发展