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1.
The Study on Web Advertising Effectiveness Evaluating Based on the FCB Model;
基于FCB模式的网络广告效果评价研究
2.
The Study of Advertising Performance of Markets of Huhhot;
呼和浩特商场平面广告效果评价研究
3.
High-tech Enterprise s Internet Advertising Ffectiveness Appraisal and Analysis Research;
高科技企业网络广告效果评价分析研究
4.
A study of online advertising effect s appraisement from a customer s psychology perspective;
基于消费者心理视角的网络广告效果评价研究
5.
Full evaluation of Media Advertising Effect
全面评价媒体的广告效果——媒体广告效果=收视×影响力指数
6.
Evaluation of CCTV-Advertising bidding system:A perspective of qualitative and quantitative integration in advertising assessment;
从质与量结合的广告效果评估体系看中央电视台招标广告价值
7.
Illegible Synthetic Evaluation Method in Advertisement Effect Mensuration;
模糊综合评价方法在广告效果测定中的运用
8.
Structural Characteristics Analysis and Diffusion Effect Evaluation of English Advertising;
广告英语语篇结构特点分析及其传播效果评价
9.
Human-Computer Interaction in Network Advertisement Interface Evaluation--A Model of Relationship Between Network Advertisements' Interface and Their Effectiveness
网络广告界面评价中的人机交互理论——网络广告交互界面与广告效果关系模型
10.
A Evaluation Model of Decision Information And Its Application in Business Advertising Effect Analyzing;
决策信息的一种评价模型及其在商业广告效果分析中的应用
11.
Effectiveness of "Little Swan" washer TV commercial:an empirical study;
广告心理效果评价实证研究——“小天鹅”洗衣机电视广告大学生受众心理分析
12.
Research on Advertising Effectiveness Evaluation Models from a Consumer Perspective;
消费者视角的广告效果测评模型研究
13.
The Demonstration Study of the Model for Advertisement Communicating Effect Evaluating;
广告传播效果评估模型及其应用研究
14.
Analysis Report of AD Effectiveness Study of ZFC "JIXIANG FISH"
ZFC公司吉祥鱼产品广告效果调研评估
15.
The Evaluation of Advertising Mental Effects-A Construct Model in the Non-Durable Consumer Goods Category;
广告心理效果测评—非耐用消费品广告测评模型的构建
16.
Examining the Antecedents and Consequences of Advertising Value from the Perspective of Chinese Adolescents;
中国城区青少年对广告价值的评价:前因和后果
17.
The Value of Advertising and Brand Asset--A New Perspective of Evaluation of Advertising;
广告投入与品牌资产的价值——评价广告投入效益的新视角
18.
Effect Analysis on Project of Tuberculosis Control of Shaoguan Guangdong Province
广东省韶关市实施结控项目效果评价