1.
The Study of the Television Sports Report and the Sports Journalists;
电视体育报道与电视体育传播人初探
2.
Communication Theory and Strategies in Adertisements Made by Sports Stars;
体育明星广告的传播原理及传播策略
3.
The Development and Function of Physical Education Through Mass Media in Point of Propagation;
从传播学视角看体育教育传播媒体发展与功能
4.
Disappearance and Propagation of the Humanistic Spirit of Sports Mass Media;
我国体育大众传播人文精神的缺失及弘扬
5.
Pan-recreationalized tendency of China s sports mass media in communication science theory;
我国体育大众传播中泛娱乐化的传播学解析
6.
An Approach to Some Tendencies in the Communication of Sports News Through the Mass Media;
大众传媒体育新闻传播若干倾向研究
7.
The Study of "Big-Sports-Transmission-Inclination" of Media in Our Country;
论我国传媒“大竞技体育传播”之倾向
8.
Preachers and ways to western sports cultural communication between the late Qing dynasty and the early Republic of China
传教士与清末民初西方体育文化传播
9.
An analysis of the discourse right in sports dissemination--With TV sports dissemination as example;
体育传播中的媒介话语权分析——以电视体育传播为例
10.
From Sports Information Popularization to Sports Cultural Communication--Chinese Mass Media s Duty and Function in Beijing Olympic Games;
从传播体育信息到传播体育文化——刍论我国大众传媒在北京奥运传播中的职责和功能
11.
On Marketing of Chinese Physical Education and Media Strategic Value;
论中国体育营销与媒体价值传播策略
12.
Research on the Cultivation of Sports Communication Talents in Table Tennis Classes;
在乒乓球教学中进行体育传播特色人才培养的探讨
13.
Discussion on Well Propaganda of People Olympic during the Public Signal Manufacture of Sport Competition;
浅谈在体育比赛公用信号制作过程中如何更好传播“人文奥运”
14.
The Relations between Deliverer and Accepter in Network Education Dissemination and Its Pattern
网络教育传播的主客体关系及其模式
15.
The Research of the Course of Sports Information Distortion in Mass Media;
大众传播中的体育信息失真过程研究
16.
The Mutual-active between Mass Media and Sports Industry;
大众传播媒介与体育产业的行业互动
17.
Consideration on Modern Sport Culture and Its Transmission Model;
对当代体育文化及其传播模式的认识
18.
Movies Related to Sports & Dissemination of Olympic Spirit;
体育题材电影和奥林匹克精神的传播