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1.
The Mentality Basic of Advertising and the Parole Act for Advertising;
广告诉求的心理基础与广告言语行为
2.
A Contrastive Study of Words Characteristic between English and Chinese Advertisement;
汉语广告与英语广告语言特点之比较
3.
The Language Characteristics of the English Ads and the Basical Studying on Translating
英语广告的语言特征及广告英译初探
4.
A Brief Talk on the Translation of Advertising Language in Terms of Advertising Language Features;
从广告的语言特点谈广告英语的翻译
5.
as Li Ning's advertising slogan says.
正如李宁广告标语所言。
6.
Posters force the wording of the message to be brief.
广告牌要求广告的语言简明扼要。
7.
Language functions of advertisements;
广告的语用分析——从言语行为及语境谈广告
8.
Application of Language Variation On Advertising;
语言变异在广告语言中的体现和运用
9.
The advertisement language criticizes;
广告语言批判——兼论技术语言的区分
10.
Studies on the Language Features of Advertising English from the Perspective of Systemic-Functional Stylistics;
英语广告语言特点从功能文体学角度看英语广告语言
11.
Linguistic Features in English Advertising and a Cultural Perspective into the Chinese and Western Advertising Languages;
英语广告的语言特点及中西广告文化对比
12.
Pragmatic Analysis Advertising Language in Business English Language;
商务英语中广告语言艺术的语用分析
13.
Advertisement Variety of the English Language;
论英语语言的一种功能变体——广告语体
14.
An Empirical Study on Consumer’s Attitude to Dialect Advertisement: Cantonese Advertisement VS Common Speech Advertisement;
消费者方言广告态度之实证研究:粤语广告VS国语广告
15.
Cross-Cultural Pragmatic Failure in Advertising Language;
广告语言中的跨文化语用失误——简析中译英广告语言
16.
Pragmatic Failure in Advertising Language From Perspective of Speech Act Theory
运用言语行为理论阐释广告语言语用失误
17.
A Study on the Language Design of Chinese and English Commercial Advertising in Pragmatics;
中英文商业广告语言设计的语用研究
18.
On the Non-observance of Cooperative Principle in Advertising Language;
广告语言中“不合作”现象的语用学分析