1.
Marketing Experiences of America and Japan Bank and The Innovation of Marketing Models in China;
美日银行营销经验与我国银行营销模式创新
2.
The 3R Bank Marketing Strategy ---- A Case Study of Citybank in Japan;
银行3R营销策略——花旗银行在日本的案例分析
3.
Viewing the Development of China’s Banking Industry from Experience in the USA, Japan and Germany;
从美、日、德三国经验看中国银行业的发展
4.
Comparison and Analysis of the Management Mould of America and Japan s Commercial Banks and the Reformation Direction of Our National Commercial Banks Management Mould;
美日商业银行经营模式的比较分析和我国国有商业银行经营模式的改革方向
5.
The Risk and Supervision of Commercial Bank’ s Mutual Fund Activities: Drawing on the Experience of America;
商业银行经营基金业务的风险与监管——美国的经验及借鉴
6.
Research on effect of marketing variables on bank financial performance;
商业银行营销变量对经营绩效的影响研究
7.
A Study of Commercial Banking’s Performance:What Can We Learn from 4P Marketing Variables?;
基于4P营销变量的商业银行经营绩效研究
8.
The International Marketing Strategy of Citibank and Its Enlightenment to Transnational Operation of Commercial Bank of China;
花旗银行的国际营销战略及其对我国商业银行跨国经营的启示
9.
Japan's Local Banks: Operation Strategy and Development Trend
日本地方银行:经营战略与发展趋势
10.
A Brief Analysis of Cross-Marketing after Financial Mixed Operation in America;
简析美国金融混业经营后的交叉行销
11.
Based on Customer Experience Management Study of the E-Banking Marketing
基于客户体验管理的电子银行营销推广研究
12.
Experiences and Enlightenment of Japanese Agriculture in Managing Produce-supply-sell Unionization;
日本农业供产销一体化经营的经验及其启示
13.
Commercial bank marketing (CBM) is the combining of marketing theory and commercial bank management theory.
商业银行市场营销理论是市场营销原理与商业银行经营管理理论相结合的产物。
14.
Analysis of the American Net Banks Operation Type and the Revelation;
美国网络银行经营模式分析及其启示
15.
Enlightenment to china from the mixed business of American banking;
美国银行业综合化经营对我国的启示
16.
Account Manager System of Middle & Small Commercial Banks and Corporation Clients Marketing;
中小商业银行客户经理制与公司客户营销
17.
Method of Performance Assessment of Customer Manager for Credit Marketing in Commercial Banks;
商业银行信贷营销客户经理绩效考评办法探索
18.
An approach to the marketing strategies adopted by commercial banks in economic globalization era;
经济全球化时代我国商业银行的营销策略探索