1.
Necessity and Approaches to Building Our Country s Hotel Brands;
论我国饭店品牌创立的必要性与方法
2.
Consumer′s Evaluation of Hotel Brand Extension Based on Gray Preference Analysis;
饭店品牌延伸影响要素的灰色优势评估——金陵饭店实证分析
3.
Research on Integrated Marketing Communication and the Application in Hotel Brand Spread;
饭店品牌传播中整合营销沟通应用研究
4.
Models of and Approaches to Building China s Economy Hotel Brands;
论我国经济型饭店品牌建设的模式与方法
5.
Study On Management of Brand and Portray Image of Tourist Hotel;
旅游饭店品牌经营及形象塑造战略研究
6.
Research on Factors of Customer-based Hotel Brand Value;
基于顾客的饭店品牌价值影响因素的实证研究
7.
Study on Brand Cognitive of PMS in Chinese Hotel Market;
中国饭店市场PMS的品牌认知研究
8.
A Study on the Evaluation of Comfort Degree Based on Hotel Service Brand;
基于饭店服务品牌的舒适度评价研究
9.
On brand internationalization of hotel groups of China;
关于我国饭店集团品牌国际化的思考
10.
On Strategy of Hotel Groups Brand Expansion in China;
对我国饭店集团品牌扩张战略的思考
11.
Management of Branding: Strategy for China?s Hotel Industry in the 21st Century;
品牌经营——21世纪中国饭店的战略选择
12.
Constructions and Development of National Brand Hotel Industry in China;
浅论中国饭店业民族品牌的建设与发展
13.
Analysis of the Enterprise Key Employee Qualities' Cobweb Model and Its Application
雇主品牌理论在我国饭店业的应用研究
14.
Study of Brand Internationalization Strategy in Hotel Groups of Our Country
我国饭店企业集团品牌国际化战略研究
15.
All inquires from the general public seeking for information or an official statement, on Brand, Corporate or the Hotel.
凡是来自公众方面寻求饭店信息或关于品牌、团和饭店方面的正式声明的问询。
16.
On the Corporate Culture System Establishment of China National Hotels--A Case Study of the Best 20 Hotels of China National Brands in 2006;
我国饭店企业文化系统建设初探——以“2006年中国饭店业民族品牌20强”为例
17.
Methods to Raise Customer Value and Profits of China s Hotel Enterprises: A Case Study of International Brand Hotels in Shanghai;
提高我国饭店企业顾客价值与利润的方式——以上海国际品牌饭店为例的研究
18.
On the Influence of Brand Image on Customer Apperception Factors:An Analysis Based on China Hotel Industry
品牌形象对顾客感知因素的影响——基于我国饭店业的分析