1.
Pseudo-coherence in English Advertising Text and its Translating Techniques;
浅议英文广告文体的“假不连贯”和翻译
2.
Application of Marked Iconicity Theory in Advertising Style
标记象似性原则在广告文体中的体现
3.
For Advertisement Cultural Perspective Research on Sports Advertisement;
基于广告文化视角对体育广告的研究
4.
Stylistic Analysis of Advertising Language
英文广告语言的文体学分析(英文)
5.
The Stylistic Features of English"Hard-Sell"Advertisement;
英语“硬卖”广告的文体特征(英文)
6.
A Genre Analysis of Personal Ads in English Newspapers
英文报刊征婚(友)广告的体裁分析
7.
A Cognitive-Pragmatic Approach to Ontological Metaphor in English Advertisements;
英文广告中实体隐喻的认知语用研究
8.
Stylistic Characteristics of Business Advertising English and Translation Principles;
商务英语广告的文体特征及翻译原则
9.
Studies on the Language Features of Advertising English from the Perspective of Systemic-Functional Stylistics;
英语广告语言特点从功能文体学角度看英语广告语言
10.
Emotiveness in "Seeking Partner" Advertisements;
情感特征在英文“征友”广告中的体现(英文)
11.
A study on different schemata reflected in English and Chinese advertisements;
文化图式差异在中英文广告语篇中的体现
12.
What Makes A Slogan Memorable?--From the Stylistics Point of View;
从文体学的角度分析广告标语的易记特征(英文)
13.
Culture-type Advertisement: the Unification of Economy and Culture;
文化型广告:顺应经济与文化一体化发展趋势
14.
A Study on Cross-cultural Communication from the Text of Luxuries;
从奢侈品广告文本看跨文化广告传播
15.
Davila, Arlene. "Culture in the Ad World: Producing the Latin Look." In Media Worlds.
广告世界的文化:制作拉丁印象〉,摘自《媒体世界》。
16.
Subject Positioning in Chinese Real Estate Advertisements-A Critical Approach;
中文房地产广告中的主体定位—批判性视角
17.
A Comparative Study of Cultural Values Manifested in Chinese and American Mate-selection Advertisement;
中美征婚广告体现的文化价值观对比研究
18.
A Study on Foregrounding in Advertisements-A Stylistic Approach;
广告语中前景化策略的文体学视角研究