1.
Research on effect of marketing variables on bank financial performance;
商业银行营销变量对经营绩效的影响研究
2.
A Study of Commercial Banking’s Performance:What Can We Learn from 4P Marketing Variables?;
基于4P营销变量的商业银行经营绩效研究
3.
The Effects of Perceived Importance of Function and Marketing on Consumer Consideration Set Composition;
功效变量与营销变量的重视程度对消费者考虑集构成的影响
4.
"Paradox of Management Marketing"and Transformation of Marketing Paradigm--From Management Marketing,to Relationship Marketing to Response Marketing;
管理营销悖论与营销范式转变——从管理营销、关系营销到反应营销
5.
Strategical Changes in Marketing evolvement
营销中的战略演变——评《反传统营销》
6.
Relationship Marketing--the Transformation of the Bus Market;
关系营销——客车市场营销模式变革
7.
Game Analysis of Marketing and Contingent Marketing Orientation;
营销活动的博弈分析与权变营销导向
8.
E-Marketing and the Reform of Chinese Enterprise s Marketing Strategies;
电子营销与中国企业营销策略的变革
9.
Analysis on the Limitation of Marketing Philosophy From the Evolvement of Marketing Philosophy;
从营销哲学的演变看营销哲学的缺陷
10.
Enterprises Marketing Strategy Transformation: From Quantity Marketing to Overall Quality Marketing;
论企业营销战略转型——从数量营销到全面质量营销
11.
Application of Multivariate Decision Tree Based on Rough Set in Electric Marketing Analysis;
基于粗糙集的多变量决策树在电力市场营销分析中的应用
12.
Positive Respond to the Marketing Environment Profound Change Innovate Enterprise Marketing Idea and Marketing Strategy;
积极应对营销环境的深刻变化 创新企业营销理念和营销战略
13.
Discussion on the Market-driving-type Marketing and the Market-driven-type Marketing--The Transformation of Enterprise s Marketing Conception;
浅议市场驱动型营销与驱动市场型营销——企业营销理念的变迁
14.
Convergence Marketing and the Change of Traditional Marketing Mode of Our Commercial Banks;
聚合营销与我国商业银行传统营销方式的变革
15.
From 4p s to 4c s: the Shift from Traditional Marketing to Modern Marketing;
从4P’S到4C’S:从传统营销到现代营销的转变
16.
The Development Trend and the Structuring of the News Enterprises Marketing Channel;
企业营销渠道变化与新型营销模式构建
17.
Study on the Promotion Value Affecting the Quality of Garment Brand Marketing;
影响服装品牌营销质量的促销价值研究
18.
The Evolution of Management Conception in Chinese Automobile Industry and the Marketing Strategies;
论我国汽车行业经营演变与市场营销策略