1.
Relationship Market and Relationship Marketing Mix: A Theoretical Model of Relationship Marketing;
关系市场与关系营销组合:关系营销的一个理论模型
2.
A Broadening Framework of Marketing Mix from the Comprehensive Perspective;
新的营销主导逻辑下营销组合的拓展——一个整合交易营销和关系营销的框架
3.
Research Propositions on Relationship Marketing Based on the Dynamic Model of Relationship Marketing Mix;
基于关系营销动态组合模型的研究命题
4.
The fifth "C" of the cybermarketing mix--customer relationship management;
试谈网络营销组合中的第五个“C”——客户关系管理
5.
Business extention together with advertisement, personal selling and public relations constitute promotion mix.
营业推广与广告、人员推销和公共关系是促销组合策略的四大元素。
6.
The Affect of Marketing Combinatorial Theories in the Marketing System Construction;
营销组合理论在房地产营销体系建设中的作用
7.
Understanding of Brand Equity Theory;
品牌资产理论的再认识——兼评品牌资产与营销组合的关系
8.
"Paradox of Management Marketing"and Transformation of Marketing Paradigm--From Management Marketing,to Relationship Marketing to Response Marketing;
管理营销悖论与营销范式转变——从管理营销、关系营销到反应营销
9.
The Systematic Locations of Commodity Packing Design in Integrated Marketing;
整合营销中商品包装设计定位及系统组合
10.
Promotion The fourth element in the marketing mix is promotion.
促销营销组合中的第四个要素是促销。
11.
Analysis on Integral Green Marketing Strategy of APP and Proposals;
金光纸业绿色营销组合策略分析及相关建议
12.
THE APPLICATION OF ASSOCIATION RULES IN RETAIL MARKETING MIX;
关联规则在零售企业营销组合中的应用
13.
Grey Correlative Degree Analysis on Factors of Small & Medium-sized Enterprise Marketing Mix;
中小企业营销组合因素的灰色关联度分析
14.
Integrated Marketing Strategy of Real Estate Based on Relationship Marketing;
基于关系营销理念的房地产企业整合营销战略的实施
15.
Overall Marketing Mix:Integration and Customization of Marketing Mix;
整体营销组合:营销组合的集成化与定制化
16.
Perfection and innovation of 4P Marketing Mix--How to evaluate 4P Marketing Mix;
4P营销组合的完善与创新——如何评价4P营销组合
17.
Transition of the Enterprise s Organizations Structure under the Relationship of Marketing Orientation;
关系营销导向下企业组织结构面临的转变
18.
The Study on the Research & Development and the Marketing Mix of TRS E-government System;
TRS电子政务系统产品开发与营销组合研究