1.
Analysis of the Production Conception Car and the Brand Conception Car in the Automobile Design;
汽车设计中的量产概念车与品牌概念车分析
2.
Regional brand:is a brand concept that refer in particular to industrial cluster;
区域品牌:一个特指“产业集群”的品牌概念
3.
To Study on Brand Association Based on Brand Concept Maps--A New Way of Improving Brand Value;
基于品牌概念地图的品牌联想研究——一种提高品牌价值的新方法
4.
Global Branding: Concepts,Evaluation and Model Selection;
品牌国际化:概念、测量与模式选择
5.
New Concept of Brand Under the Globalized Economy;
全球化经济下的新概念——全球品牌
6.
Discussing the Design and Construction of the Concept of the Brand of Tourist Attractions;
论旅游地品牌概念的确立及设计构建
7.
The Mechanism from Brand-Concept to Mass Cognition
服装品牌概念向大众认知转换的机制
8.
A Study of Influencing of Undergraduate Consumer s Self-Concept, Brand Personality on Brand Loyalty;
大学生消费者自我概念、品牌个性对品牌忠诚的影响研究
9.
A Study of Influence of the Consumer Self-Concept and Brand Personality on Consumer Brand Preference;
消费者自我概念与品牌个性一致性对品牌偏好的影响研究
10.
The Influence of the Congruence of Consumer Self-Concept and Brand Personality on Consumer Brand Preference;
品牌个性与消费者自我概念的一致性及其对品牌忠诚的影响
11.
Xiangjiugui "Group Create New Brand Classic -- "Xiangjiugui "Group Developed Eight Innovative Brand Concepts;
传奇“酒鬼”,演绎品牌新经典——“湘酒鬼”全力打造品牌八大创新概念
12.
A Conceptual Review on Brand Loyalty and Factors Affecting It;
品牌忠诚度及其影响因素的概念性文献考察
13.
Interpretation for Formation of Consumer Brand Trust by Psychology Concept;
用心理学概念诠释消费者品牌信任的形成
14.
A Study of Relationship among the Consumers Lifestyle, Self-image and the Products Brand Personality;
消费者自我概念、生活方式与选购产品品牌个性关系的研究
15.
A Study on the Impact of Self-Concept of Female Consumers on China Mobile's Brand Attitude
女性消费者自我概念对中国移动产品品牌态度影响的研究
16.
Brand Strategy through View of Psychology--On Integrity of Brand Characteristics and Customers’ Self Concept;
心理学视野下的品牌战略——试析消费者的“自我概念”与品牌个性的一致性
17.
On the Differences Between BSS and Celebrity Advertisements;
试论品牌代言人策略与名人广告的区别——品牌代言人基本概念的澄清
18.
The Effect of Self-construal, Self-concept Connection, Brand Country-of Origin on Consumer Brand Attitude in Negative Information Context
负面信息情境下自我建构、自我概念联结与品牌原产地联结对消费者品牌态度的影响研究