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1.
Environmental Analysis and Countermeasures of Enterprise s Default in Marketing Ethic;
企业营销道德缺失的环境分析及对策
2.
On Fuzzy Comprehensive Evaluation and its Application on the Enterprise Marketing Ethics;
企业营销道德模糊综合评价及其应用研究
3.
Constructing the Marketing Ethics with Chinese Style: Ways and Countermeasures;
中国式企业营销道德建设的路向与对策
4.
The Dimensions of Evaluation on Firm’s Marketing Ethics and Their Roles in Total Perception of Firm’s Ethical Level;
企业营销道德的测评维度及其在道德总体感知中的作用
5.
Research on the Index and Evaluation Method of the Business Marketing Ethics Level Test;
企业营销道德水准测试的指标体系及评价方法研究
6.
The Study of Marketing Moral Evaluation Dimension Based on the Stakeholders Identify
基于利益相关者识别的企业营销道德评价维度研究
7.
Discussing the Enterprises Marketing Morals from "Water Pollution " Incident;
从“水污染”事件探析企业的营销道德
8.
The Importance of Building Corporate Marketing Morality in the World Economy;
营销道德是企业立足世界舞台的基石
9.
Evaluation of Marketing Moral Hazard based on the Enterprise Vulnerability
基于企业脆弱性的营销道德风险评价
10.
Value Orientation and the Construction of Ethical Evaluation Index System in Medical Enterprise Marketing;
医药企业营销价值取向及营销道德评价指标体系构建
11.
Analysis on the Exhibitions of Enterprise s Unethical Marketing--A Perspective Based on the Marketing Management Process Logic;
企业营销非道德性表现分析——基于营销管理过程逻辑的观点
12.
Analysis of Strategies for Enterprise Sustainable Development--Ethical Marketing
企业可持续性发展战略的探究——道德营销
13.
Controlling the Channel,Reaching the Marketing Goal;
掌控营销渠道 实现企业营销目标
14.
Service Marketing:the Way for Enterprise to Keep its Footing in the 21~(st) Century Market;
服务营销:21世纪企业营销立足之道
15.
Network Marketing Channel--The New Choice of Modern Enterprises Marketing Channel;
网络营销渠道——现代企业营销渠道的新选择
16.
The judgment for it must consider both sides of enterprise and society.
对市场营销道德性的判断必须兼顾企业和社会两个方面。
17.
The theory of marketing ethies has always been an issue of different opinion.
企业的营销行为是否合乎道德标准,历来是营销学界有争议的研究课题。
18.
The Development Trend and the Structuring of the News Enterprises Marketing Channel;
企业营销渠道变化与新型营销模式构建