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1.
Judging the Golden Shield Press s Rural Book Marketing from the "4C" Theory;
从“4C”看金盾出版社的农村图书营销
2.
Applied Study on Integrated Marketing Strategy in Book Marketing
整合营销策略在图书营销中的应用性研究——以一家外语图书出版社为例
3.
Research of the Customer Loyal Influencing Factor of the Bookshop;
图书营销中影响顾客忠诚的服务因素研究
4.
Marketing Strategies of Digital Library with 4P and 4C Marketing Mix Integrated
整合4P与4C营销组合的数字图书馆营销策略
5.
Library Marketing 2.0: Making Good Use of Web2.0 Technology to Build a New Road for Library Marketing
图书馆营销2.0——善加利用Web2.0技术构建图书馆营销新通路
6.
The Book Marketing Research and Countermeasures of Book Enterprises in Hebei;
河北省图书市场研究及图书发行企业营销对策
7.
Study on Marketing for Library Service from its Characteristics of Services
从图书馆的服务特性谈图书馆服务营销
8.
On the Marketing Policy of the Information Service in Libraries of Col leges and Universities
浅谈高校图书馆的信息服务营销策略
9.
Research on the Cyber Marketing Based on e-Supply Chain of Book;
图书电子商务供应链的网络营销研究
10.
Research on Circulating Channel and Marketing Pattern of the Countryside Books;
农村图书的流通渠道和营销模式研究
11.
Service & Marketing Strategy of University Library In Net Era;
网络时代高校图书馆服务与营销策略
12.
On Network Selling of Information Products in University Library;
试论高校图书馆信息产品的网络营销
13.
The management of the library knowledge and the market selling idea of higher school;
高校图书馆知识管理与市场营销理念
14.
Inner Sale Used within the Arrangement in the Higher Education College Libraries;
内部营销在高校图书馆管理中的运用
15.
A Preliminary Research Into the Marketing Mode and Tacfics of Library Service in the New Century;
世纪之初图书馆营销方式与策略初探
16.
Marketing Strategies of Information Consulting Service of University Library
高校图书馆信息咨询服务的营销策略
17.
Library Marketing Tactics Based on Information Messiness"
基于“信息迷茫”的图书馆营销策略
18.
The Application of RSS (Really Simple Syndication) in Library’s Personalized Marketing
RSS在图书馆个性化营销中的运用