1.
Judging the Golden Shield Press s Rural Book Marketing from the "4C" Theory;
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从“4C”看金盾出版社的农村图书营销
2.
Applied Study on Integrated Marketing Strategy in Book Marketing
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整合营销策略在图书营销中的应用性研究——以一家外语图书出版社为例
3.
Research of the Customer Loyal Influencing Factor of the Bookshop;
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图书营销中影响顾客忠诚的服务因素研究
4.
Marketing Strategies of Digital Library with 4P and 4C Marketing Mix Integrated
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整合4P与4C营销组合的数字图书馆营销策略
5.
Library Marketing 2.0: Making Good Use of Web2.0 Technology to Build a New Road for Library Marketing
图书馆营销2.0——善加利用Web2.0技术构建图书馆营销新通路
6.
The Book Marketing Research and Countermeasures of Book Enterprises in Hebei;
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河北省图书市场研究及图书发行企业营销对策
7.
Study on Marketing for Library Service from its Characteristics of Services
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从图书馆的服务特性谈图书馆服务营销
8.
On the Marketing Policy of the Information Service in Libraries of Col leges and Universities
浅谈高校图书馆的信息服务营销策略
9.
Research on the Cyber Marketing Based on e-Supply Chain of Book;
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图书电子商务供应链的网络营销研究
10.
Research on Circulating Channel and Marketing Pattern of the Countryside Books;
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农村图书的流通渠道和营销模式研究
11.
Service & Marketing Strategy of University Library In Net Era;
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网络时代高校图书馆服务与营销策略
12.
On Network Selling of Information Products in University Library;
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试论高校图书馆信息产品的网络营销
13.
The management of the library knowledge and the market selling idea of higher school;
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高校图书馆知识管理与市场营销理念
14.
Inner Sale Used within the Arrangement in the Higher Education College Libraries;
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内部营销在高校图书馆管理中的运用
15.
A Preliminary Research Into the Marketing Mode and Tacfics of Library Service in the New Century;
世纪之初图书馆营销方式与策略初探
16.
Marketing Strategies of Information Consulting Service of University Library
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高校图书馆信息咨询服务的营销策略
17.
Library Marketing Tactics Based on Information Messiness"
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基于“信息迷茫”的图书馆营销策略
18.
The Application of RSS (Really Simple Syndication) in Library’s Personalized Marketing
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RSS在图书馆个性化营销中的运用