1.
Carrying out Famous-brand Strategy and Setting up Highly-rated Perodical;
实施品牌战略 创立优秀期刊——论实施期刊品牌战略的着眼点
2.
Key Way to Create and Manage Brand Names of Technical Journals;
科技期刊品牌塑造与品牌经营的重要途径
3.
The applications of CIS on creation of famous brand in sci-tech periodicals
CIS在科技期刊品牌创建中的应用
4.
Evaluation and building up of Chinese sci-tech periodical brands
论中国科技期刊品牌评价与培育方法
5.
The Research about Actualities and Countermeasures of the Operations of Newsweeklies Brands in China;
我国新闻期刊品牌化运营现状及对策研究
6.
Sales Promotion Strategy for Benefit-based Academic Journals;
以效益为中心的学术期刊品牌营销策略研究
7.
Studies on Expression Techniques and Transmission Characteristics of Periodical Brand Mark
期刊品牌标志的表现手法及传达特性研究
8.
The Function and Cultivation of Editors Creative Thinking in Brand Strategy;
期刊品牌战略实施中编辑创造性思维的作用和培养
9.
On strategies to enhance brand influence of sci-tech journals from perspective of social responsibility
基于社会责任的科技期刊品牌影响力的提升策略
10.
Improve the Quality of the Science Journals and Create Famous-branded Journals;
提高科技期刊质量 创精品名牌期刊
11.
Set up consciousness for top quality sci-tech journals and develop journal culture
树立精品期刊意识与形成品牌期刊文化
12.
A Brief Discussion on Periodical Orientation;
简论期刊的定位与期刊编辑的品牌意识
13.
New Eidos in the 21st Century : Refined Production and Create Quality Brand;
21世纪的新理念:出精品,创品牌期刊
14.
Academic journals enter a new area of brand competition, these competition bear upon the future of journals.
学术期刊进入了一个品牌竞争的新时代,品牌竞争关乎期刊的未来。
15.
Keep to Running Journals with Excellence and Advancing on its own Way of Continuous Development for the University Journals;
坚持品牌办刊 走高校期刊可持续发展道路
16.
Exploration of brand operation of academic journals from the publishing practice in Chinese Journal of Chromatography
由《色谱》的办刊实践看学术期刊的品牌运作
17.
On the Strategic Thinking of How Student Journals Build Market Brands;
学生类期刊打造市场品牌的战略思考
18.
To Explore the Development of Brand English Periodicals in China;
关于创建英文版品牌期刊的几点思考