1.
Creation of advertisement is one of the key links in the advertising.
广告创意是广告活动的一个关键环节。
2.
Function of advertisement planning procedure in advertising creativity
论广告策划程序在广告创意中的作用
3.
Seeking to be Different: Key of Modern Advertisement Innovation;
标新立异:现代广告创意创新的关键
4.
The component of Advertisement Effect and the Enforcement and Control of Advertisement Originality;
广告的效果构成与广告创意及其实施与控制
5.
A review of advertisement creativity transmutation from the BMW's movie advertising
从宝马汽车电影广告看广告创意的嬗变
6.
Priming Advertising Originality--A Subconscious View;
启动式的广告创意——一种无意识的视点
7.
The creative intention of advertising can not be separated by advertising culture, for advertising culture is subordinate to the culture for the masses.
广告创意离不开广告文化,广告文化从属于大众文化。
8.
Content Analysis of Chinese Print Advertising Creation;
华文平面广告创意形式和创意内容研究
9.
"Nature" Creativity,Depth Shown Out--On the Natural Deposit of Advertising Creativity
“自然”创意,深度出来——浅谈广告创意的自然底蕴
10.
Cultural Background in Creative Work of Modern Advertisement
现代商业广告创意中的文化背景探寻
11.
Appeal to Differences of Advertising Ideas in Market Modality
市场形态中广告创意的差异性诉求
12.
Research on the Advertisement Creation in China from the View of the Source of Chinese Characters;
汉字字源视角下的华文广告创意研究
13.
Research on the Three Greatest Advertisement Creativity Strategy Theories in the 20～(th) Century;
20世纪三大广告创意策略理论研究
14.
About Constructing Games for Training Course of Advertisement Originality;
谈广告创意训练课程的竞赛项目建构
15.
Research on Originality s Modernization and Artistry of Sports Advertisement;
试论体育广告创意的现代化和艺术性
16.
The application of Case pedagogy to Advertising Creative Scheme Teaching;
案例教学法在广告创意教学中的运用
17.
Preliminary Exploration on the Creative Forms of Chinese Advertisement in the Front Stage of the 20th Century;
二十世纪前期中国广告创意形式初探
18.
Breaking the Old for the New in the Advertisements Originality;
解读广告创意中的破“旧”求“新”