1) tangibility of service
服务有形化
1.
Because of the intangibility of service,it is hard for customers to recognize and choice service.
文中分析了服务有形化的必要性,提出了具体的有形化策略,这对服务企业开展营销活动具有现实指导意义。
2) visible service
有形服务
1.
This paper discussed how to integrate hotel s visible service and invisible service effectively to improve hotel s markey competence.
阐述了如何使酒店有形服务与无形服务有效整合,从而进一步提升酒店的市场竞争力。
3) formal service
服务形式化
5) paid services
有偿服务
1.
There existed some demands for paid services with reasonable prices, which included all kinds of home - services, regular physical examination and screening for certain diseases.
价格合理的有偿服务在居民中有一定需求,这主要包括各种上门服务、各种预防性体检和筛查,城郊结合地区居民对有偿预防服务的需求最大;有偿签约服务的需求价格弹性为-4。
2.
This article analyses the border and degree of public archives paid services,and points out that public archives paid services exist outside the public archives basic service by supererogatory manpower or material resources.
"界"即范围,"度"即标准,公共档案馆有偿服务必须限定在额外的人力、物力范围内,是超出了公共档案馆基础服务的服务形态。
3.
The author, with a view to solving fund shortage problem and offering better services, brings forward the idea of "paid services" in public libraries, probes into its necessity and feasibility and at the same time points out that the relationship between "paid" and "free" services must be properly handled, otherwise the ultimate target of improving the quality of the latter would not be achieved.
走出这一困境,一方面有赖于国家增加资金投入,另一方面也需要图书馆挖掘潜力,通过为社会提供有偿服务以弥补经费不足,促进图书馆事业的良性发展。
6) paid service
有偿服务
1.
Discussion on paid service of files in university;
关于高校档案是否应有偿服务的探讨
2.
On the dialogue of "paid service";
关于“有偿服务”的对话
补充资料:服务
服务
service
fU叭划服务(~ce)伴随着供方与顾客之间的接触而产生的无形产品。服务可以是对属于顾客的有形或无形的产品所施加的活动,如修理业等;也可以是有形产品或无形产品的提供,前者如运输,后者如教育机构的堵训、教学;还可以是某种气氛或感觉的创造,如宾馆、度假村等。与其他几类产品相比较,服务产品具有如下一些特色:①服务的对象是具有感情色彩的“人”,人们的播要和期望是多样性的;②服务常是“无形的”,顾客在接受服务之前不可能对服务的质量和服务的价值做出精确的判断和评价;③服务常是“不可贮存的”,服务的提供和消费常是同时进行的;④服务常是“一次性的”,如果服务发生了问题或事故,不可能通过重复来消除已发生的问题或事故,只能做到某种程度的弥补;⑤服务常是“不可预测的”,顾客的出现一般是随机的,服务组织难以预先知道将发生什么情况;⑥服务的质t更依赖于服务者的素质;⑦由于顾客的经历、背景、年龄、性别、文化程度等不同,顾客对服务的评价常会带有个人色彩。(郎志正焦叔斌)
说明:补充资料仅用于学习参考,请勿用于其它任何用途。
参考词条