In the process of advertising development,the outlook on marketing function of advertising has gone through three stages from informing,persuading to luring to adapt to the progress of society and economy.

It has noticeable marketing function and advertising effect in sales and it s an important method in the expanding of commodity marketing for enterprise.

This paper assesses the marketing functions o.

Several thoughts upon the innovation of the marketing concept;

The aim is to help the corporate marketer to correct their way of thinking and set up modern marketing concept, so that the desire.

Based on the analysis on the marketing concept and costumer psychology, this paper expounds the influence of costumers concept and psychology on the market competition of the enterprises, and in the light of comstumers concept and purchasing behaviors, puts forward some marketing strategies that the enterprises should take.

The article analyses the differences between the logistical service in colleges and universities and social service, the existing problems of marketing conception of the logistical service in colleges and universities and the way to intensify the marketing conception of the logistical service, therafore bringing forth one s own views.

This article points out the marketing conception and expounds the content and application of intelletual marketing.

Rebuild the Scientific Marketing Concept of the Real Estate Development;