On the bases of the survey on Chinese business groups and relevant researches on pricing participation,it establishes a structural equation model containing pricing participation,fairness perception and transactional satisfaction.

On the "Value Participation" in Psychological Guidance and Counseling;

This paper inquires into the key issues in disputes in psychological and mental health guidance: whether we should maintain "value neutrality" or "value participation".

Value neutrality and value interference is an unavoidable issue.

Then,it makes a review on the research work of the principle of clustering and reference price setting,and the impact of reference pricing on behavior of referrals in market and the final price.