In the "home of the trilogy," the voice with Jia Zhang-ke,through the use of audio-visual media to complete the cultural landscape of small cities and towns to build the screen,showing a process of social transformation in the small town of China\'s unique cultural landscape.

This paper intends to discuss the feasibility and some strategies for ESL teaching by means of audiovisual media.

Through the construction of women images,television media expresses various expectations for women s roles in the male-centered culture and the imagination and narration for women in men s discourse.

The phenomenon of media discrimination has destroyed the principle of objectivity and impartiality of news reporting and led to the audience s confusion in recognition.

As the political and economic development of China, some Chinese scholars have paid more attention to the subject of the media discrimination against China national image by the western main stream media, while the phenomena of media discrimination have long been researched in the academia.